David Giusti Email & Phone Number

Ellicott City, Md, Us

Washington D.C. Metro Area

Responsible for supporting State Net product planning and marketing by driving the definition and execution of development plans from vision, requirements, and initial design through market launch and rollout. Cultivates new product ideas through market research and analysis and evaluates the market potential of these ideas. Defines and prioritizes product requirements, works with the development team on product creation, and continuously confirms that the planned end result will meet specified requirements. Product representative expert for the rest of the organization on the product that ensures that all departments are prepared for successful product delivery and go-to-market readiness.* Manager, State Net Product Planning & Marketing (Jan 2011 to Apr 2016)

Responsible for leading the development of client acquisition and retention programs and strategies in support of the organization's growth objectives. Serves as the marketing point responsible for customer products and client relationship management, assists in developing and deploying system-wide product and online marketing solutions and delivering value messages to clients and prospects. Translates suggested business plans into executable marketing strategies, including activities that produce timely, measurable outcomes; establishes growth target markets and methods of measurement Oversee project management of company-wide marketing activities. Act as liaison to internal company Business leaders to help develop effective client communication programs. Appropriately brand and re-brand all products developed and used for State Net. Initiates key message development representing organization's overall value proposition. Maintain department budget, business plan and project calendars. * Director, Client Services Aug 2004 to Aug 2009 * Client Service Manager, Financial Services Oct 1999 to Jul 2004

Product Management

Ma, Applied Politics

Ba, Political Science