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Automotive digital advertising sales professional with several years of experience selling to dealerships developing online advertising strategies. Experience includes consultative selling to clients on multiple types of digital media including websites, search engine optimization, pay per click advertising/paid search, online display/retargeting, social media and reputation management. Prior experience also includes Industrial Sales and the Food Service industry.Specialties: - Sales & Marketing- Online advertising- Automotive Dealership Digital Advertising- Branding and Identity, contract negotiation, - Search Engine Optimization (SEO)- Search Engine Marketing/Pay Per Click (SEM/PPC) - Social Media- Reputation Management
Vinshots (Formerly Autouplinkusa Southeast)
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Regional Director - AlabamaVinshots (Formerly Autouplinkusa Southeast) Apr 2014 - PresentBirmingham, Alabama AreaManagement and sales responsibilities for vehicle inventory merchandising service for automotive dealerships in Alabama. Responsible for helping hire and manage local employees to service dealerships as well as sales and retention of dealership customers. While our core product is the on the lot inventory service, we also offer video merchandising products, craigslist publishing tools, custom websites and CRM.
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Digital Solutions ManagerThe Cobalt Group Dec 2011 - Mar 2014Birmingham, Alabama AreaResponsibilities include working with automotive dealers in Alabama and Tennessee to develop digital marketing strategies. Responsible to sell and retain online advertising products to new car/franchise dealerships including dealer websites, search engine optimization (SEO), search engine marketing (SEM), online display advertising, lead management, social media and reputation management solutions. Other responsibilities include working with Automotive OEM initiatives and executing manufacturer directed campaigns with General Motors (Chevrolet, Buick-GMC, Cadillac), Volkswagen, Nissan, Hyundai, Kia and Lexus. Maintained 98% retention with $250k/mo territory while increasing billing an average $8,437 per mo for FY13.
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Field Sales ManagerCars.Com Sep 2005 - Nov 2011Birmingham, Alabama AreaSpent 6+ years successfully building and growing territories in Central Alabama. I was the 1st field salesperson in Alabama for Cars.com and built the market from the ground up. Responsible for management and retention of automotive dealer customer base as well as increasing market penetration and spend of digital advertising products to franchise dealerships and independent dealership customers and prospects within Central and North Alabama. Included working with dealers to develop online advertising strategies and help them manage their online reputation. -
Sales RepresentativeDetails Communications Oct 2003 - Sep 2005Birmingham, Alabama AreaActivities include consultative selling for graphic design and marketing services to churches, schools/universities and other organizations. Products include design and development for websites, brochures and marketing pieces for brand/identity development and outreach campaigns. -
Sales RepresentativePiedmont Plastics Feb 2002 - Oct 2003Birmingham, Alabama AreaOutside sales representative for an engineering plastics distributor in an industrial environment. Duties included prospecting and maintaining accounts in Alabama and East Mississippi. Daily activities included promoting sheet, rod and film plastics to OEMs, machine shops, large format graphic printers and other manufacturing facilities. -
Indirect Account ExecutiveArch Wireless Aug 1999 - Feb 2002Birmingham, Alabama AreaOutside sales responsibilities included managing and prospecting wireless dealers to resell paging service in Central and North Alabama. Worked with Arch retail agents by promoting new products, conducting training sessions, while also helping agents develop marketing strategies. -
Territory ManagerRoyal Cup Coffee May 1997 - Aug 1999Birmingham, Alabama AreaResponsible to manage a route/territory for office coffee and service existing customers while making sales calls to recruit new customers. Maintained high level of customer service while developing new systems to make route more efficient while increasing sales.
David Hartley Skills
David Hartley Education Details
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Business
Frequently Asked Questions about David Hartley
What company does David Hartley work for?
David Hartley works for Vinshots (Formerly Autouplinkusa Southeast)
What is David Hartley's role at the current company?
David Hartley's current role is Regional Director at VINSHOTS.
What is David Hartley's email address?
David Hartley's email address is da****@****ail.com
What is David Hartley's direct phone number?
David Hartley's direct phone number is +120523*****
What schools did David Hartley attend?
David Hartley attended Samford University.
What skills is David Hartley known for?
David Hartley has skills like Online Advertising, Digital Marketing, Account Management, Customer Retention, Marketing, Sales, Marketing Strategy, Sem, Seo, Sales Process, Automotive, Digital Media.
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