Digital Marketing Consultant
Current
Tampa/St. Petersburg, Florida Area
I established a successful company specializing in digital and social media content marketing, serving businesses, non-profits, and individuals. My expertise includes developing impactful paid search engine and social media marketing strategies. I effectively managed social media channels, audiences, and editorial calendars, ensuring consistent and engaging content delivery. Simultaneously, I created compelling content, such as video campaigns, television commercials, podcasts, and photography, for multiple clients, including renowned organizations like Altitude Trampoline Parks, NFL, and Boys and Girls Club of Tampa Bay. By developing inbound and outbound customer acquisition funnels and meticulously analyzing ROI and product marketing campaign performance, I successfully optimized brand recognition and stimulated demand. Lastly, I oversaw the production and distribution of diverse content formats, including videos, graphics, newsletters, and website copy, fostering engagement with audiences across various B2B and B2C companies.- Oversaw paid and earned media for top-performing franchises in the largest trampoline park business in the United States, consisting placing them in the Top 10 performing franchise locations.- Averaged 7:1 ROAS (return on ad spend) for Altitude Trampoline Park franchises- Produced content for the NFL featuring actor Anthony Ramos, achieving over 170k views and 29.8k likes.- Oversaw all paid media efforts for full-service agency Cryder Marketing & Advertising- Trained hundreds of business owners and marketers on the most effective digital marketing strategies