Award winning PR & marketing leader with deep experience across all facets of communications from brand narrative and story development to executive comms, content strategy and media relations.I pride myself on telling stories with impact, driving results and developing content that moves audiences to action. I've had the honor of telling stories for leading brands such as Amazon, Microsoft, T-Mobile, Boost Mobile, Boeing, and Stanley as well as helping emerging brands to build awareness and thought leadership.My background includes both in-house roles such as a Director of Comms with T-Mobile and Avalara, as well as acting as a senior lead with large agencies such as BCW, WE Communications, Racepoint Global and Ruder Finn. As a consultant, I’ve worked with clients across sectors including technology, mobile/telecom, AI, enterprise SaaS & cloud platforms, cybersecurity, media & entertainment, music, sports, marketing, among other areas.Career Highlights:• Oversaw product, service, and partner communications as Director with T-Mobile.• Served as Director of Comms for Avalara, a SaaS company, taking the company public.• Led executive communications for dozens of clients, partnering with CEOs and other senior leaders• Partnered with the Director of AI at Wharton on extensive study on generative AI in the enterprise.• Assisted Stanley with narrative and content development, PR, internal & external comms. • Worked as a VP with WE Communications for 10 years partnering with clients including T-Mobile, Microsoft, Boeing, Texas Instruments, Siemens, among others.• Led PR, exec comms, and developer communications for Nokia and Microsoft Devices while SVP at Cohn & Wolfe, winning PR Week’s Campaign of the Year.• Successfully led PR for SeekOut, an AI recruiting & talent platform co-founded by Anoop Gupta, former Microsoft SVP and technology assistant to Bill Gates.• Led PR and comms for the successful launch of Honor smartphones in the U.S.• Helped cloud platform Tagboard to evolve its brand positioning and drive continual results on the PR front. Worked with partners including Fox Sports, MLB, NFL Network, UFC, Reddit and Snapchat.• Led PR and content marketing for GBK Collective, a marketing strategy and insights consultancy co-founded by Professor Eric Bradlow, Vice Dean of AI & Analytics at Wharton.• Developed hundreds of articles in partnership with exec leaders, published in outlets such as CNBC, CIO, Fast Co., Forbes, HBR, Inc., Adweek and Entrepreneur, as well as ghostwriting keynote speeches, eBooks, white papers, and social content.
Listed skills include Media Relations, Corporate Communications, Strategic Communications, Integrated Marketing, and 39 others.
