David Pennington

David Pennington Email and Phone Number

Partner - Media/Works, LLC @ MediaWorks LLC
vienna, virginia, united states
David Pennington's Location
Scottsdale, Arizona, United States, United States
About David Pennington

David Pennington is a Partner - Media/Works, LLC at MediaWorks LLC. He possess expertise in television, broadcast, advertising, radio, digital media and 45 more skills. Colleagues describe him as "Representing the NARPRO group of shop owners,Dave has been an absolute asset for our account, and we are grateful for the results. When traveling through the "jungle" of marketing noise out there....it is awesome to have a proven results driven partner on our team. Highly Recommend."

David Pennington's Current Company Details
MediaWorks LLC

Mediaworks Llc

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Partner - Media/Works, LLC
vienna, virginia, united states
Website:
mediworksllc.com
Employees:
5
David Pennington Work Experience Details
  • Mediaworks Llc
    Partner
    Mediaworks Llc Jan 2016 - Present
    Scottsdale, Arizona
  • Abc15 Arizona
    Integrated Media Sales Executive
    Abc15 Arizona Jun 2012 - Dec 2015
    Develop creative marketing and advertising solutions using the Broadcast, Internet, Digital and Mobile platforms offered by ABC 15 KNXV TV.
  • Narpro.Com- (The Neighborhood Auto Repair Professional Network)
    Director Of Market Development
    Narpro.Com- (The Neighborhood Auto Repair Professional Network) May 2010 - Jun 2012
    NARPRO is a cooperative marketing association that rates and recommends exceptional, independent neighborhood auto repair and auto body shops to consumers. Shops are held to a rigid 26 point standard of quality, integrity and customer Satisfaction. We then promote their qualities over a multimedia platform to the consumer who can feel confident in choosing our shops for their repair needs. They easily find these neighborhood shops via NARPRO.COM.
  • Narpro
    Director Of Market Develpoment
    Narpro 2010 - 2012
    Phoenix, Arizona
  • Masterplan Consulting
    Advertising/Marketing Consultant
    Masterplan Consulting Jan 2009 - Jun 2010
    Passport Media - A sales consultant for a production company for new local TV show, "La Fusion".2Peak Productions, Inc. - A sales consultant for a production company for new local TV show, "Mom Time".
  • Firestorm 24/7
    Director Of Sales
    Firestorm 24/7 Jun 2008 - Aug 2009
    A franchising company for contractors to do emergency restoration for multifamily housing.
  • Ksaz Fox 10 Tv
    Senior Account Executive
    Ksaz Fox 10 Tv Aug 2001 - May 2008
    Fox 10 is a top broadcast facility in Phoenix owned and operated by the Fox Broadcasting Company/Newscorp. The station features top local news, syndicated and prime-time entertainment programming as well as major league sports from the FOX Network. KUTP is an affiliate of the My Network group, is owned by FOX and features My Network TV programming and broadcasts of the Phoenix Suns NBA games.; Generated over $8 million annually in advertising revenue in a multi-platform sales environment encompassing two television stations and an Internet site. Increased new business development through cause-related marketing concepts, Internet strategies and special vendor programs. Significantly increased share of business in ten key accounts year to year, and consistently exceeded internet sales goals each quarter since the launch of the site. Spearheaded a co-op vendor program across both stations to garner 100% share of a key annual campaign for a local utility, locking out the competition and growing contract totals each year for five consecutive years.Increased station revenue of key automotive account by more than 250% over four years through development of an exclusive programming sponsorship. Sold largest local World Series package with most in-game inventory.Succeeded in closing two major accounts that had previously never been an advertiser with FOX and were strategic new business initiatives of the station.Doubled the revenue of a local auto dealer group to nearly $1 million and secured them as a first time client on one of the two stations.Improved sales team effectiveness through training on cause-marketing concepts creating a more broad-based participation from the sales team and resulting in new business to the station.
  • Kpnx-Tv
    Local Sales Manager & Account Executive
    Kpnx-Tv Aug 1984 - Aug 2001
    Managed staff of ten sales peoplel to develope new advertising for the station and service existing client base calling on direct and agency business.
  • Kpnx Tv12 -Nbc
    Senior Account Executive / Local Sales Manager / Interim National Sales Manager
    Kpnx Tv12 -Nbc Jan 1984 - Jan 2001
    KPNX is an NBC affiliate owned by Gannett Broadcasting. It features strong news, NBC prime entertainment and major league sports programming as well as Olympic coverage.; Grew annual revenue of accounts to nearly $5 million representing a 380% increase through new business development as an account executive. Consistently led the local sales team in new business sales. Attained local sales manager position and led team to sell the largest annual ad revenue shares in the market, advancing from third to first place. Planned and developed sales packages that consistently created added value for the client and revenue growth for the station. As interim national sales manager, actively negotiated all major contracts generated through the national sales rep firm from top ad agencies throughout the country. Motivated local staff of ten account executives to reach a goal of over $35 million in annual ad revenue to lead all competition in the market with top revenue shares.Increased revenue shares by maximizing call efficiencies through improved reporting systems on inventory controls and revenue tracking. Promoted and maintained strong relationships within media community and related industries to enhance sales efforts and secure larger revenue shares.Creatively expanded a key client's budget by 260% to commit to a six figure Olympics package. Won first new business sales contest as an account executive for selling sports packages, earning a trip to an NBC network sports event.
  • Kmeo Radio
    Local Sales Manager
    Kmeo Radio Jan 1982 - Jan 1984
    An FM easy listening format music station reaching Adults 35+Local Sales Manager

David Pennington Skills

Television Broadcast Advertising Radio Digital Media Public Relations Social Media Marketing Email Marketing Sales Sponsorship New Media Advertising Sales Radio Broadcasting Radio Advertising Media Buying Media Planning Digital Marketing Video Production Media Relations Multimedia Strategy Video Social Networking Strategic Planning Entertainment Facebook Selling Sports Copywriting Online Marketing Brand Development Editing Training Blogging Photography Journalism E Commerce Press Releases Videography Web Video Video Editing Radio Producing Content Strategy Broadcast Television Direct Marketing Broadcast Journalism Digital Strategy Newspapers Radio Promotions Publicity

David Pennington Education Details

Frequently Asked Questions about David Pennington

What company does David Pennington work for?

David Pennington works for Mediaworks Llc

What is David Pennington's role at the current company?

David Pennington's current role is Partner - Media/Works, LLC.

What is David Pennington's email address?

David Pennington's email address is da****@****cox.net

What is David Pennington's direct phone number?

David Pennington's direct phone number is +160237*****

What schools did David Pennington attend?

David Pennington attended Muskingum University, Muskingum College.

What skills is David Pennington known for?

David Pennington has skills like Television, Broadcast, Advertising, Radio, Digital Media, Public Relations, Social Media Marketing, Email Marketing, Sales, Sponsorship, New Media, Advertising Sales.

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