The voice of some of the world’s largest brands: Google, Logitech, Nvidia, Starbucks, Activision, Epic and Asus to name a few. Dialect is a truly integrated creative marketing agency specialising in gaming, partnerships and consumer tech.This role involves - Leading on Dialect's Tech & Gaming outreach, strategy and pitch response.- Creating compelling presentations with actionable strategy and insight. - Project Management - Marketing Strategy - Partnership & NegotiationGlobal PartnershipsWorld-class CreativeIn-house ResearchStrategyMedia & Social

Gaming Category / Business Development Manager at HPResponsible for delivering HP's Gaming strategy within the UK, with over a decade's experience in the gaming hardware industry. ● Category Management ● Business Development ● Delivering & creating engaging product presentations and training● Media, Press, and Analyst Engagement● Alliance Partner and Vendor Relationship Management - Intel, Nvidia, AMD and Microsoft.

Professional with 14 years business experience in consumer and electronics. Sales, 4P (Product, Price, Promotion & Placement), Marketing, Account Management, PR and Training… as the Gaming BDM I work across all areas of Lenovo’s business influencing and implementing Lenovo’s Gaming strategy across the UK and Ireland. During my time at Lenovo I have:● Grown the Legion gaming business from <1% market share to a top 3 gaming brand in the UK over a three year period. ● Developed a sales channel to take Legion from 3 customers/points of sale to 14+ across etail and retail. ● Conceptualised and launched Legion ‘Stream Team’ and local social channels to a 600k+ combined audience in the first year, delivering 3x increase in brand awareness and consideration.● Presented new products to Press and Media and ran channel briefings, regularly presenting to large audiences and to camera.● Regularly worked with alliance partners including Intel, AMD, Microsoft (Xbox), NVIDIA and British Esports in order to maximise business opportunities. ● Designed and delivered technical, product and behavioural training to large groups both internally and externally.● Conceptualised, planned and delivered physical gaming events including an EGX stand. ● Led an internal team to focus on a cross-business division approach to education and esports delivering sales into education alongside case studies.● Leveraged internal opportunities to deliver charity work with ‘Make a Wish’, LGBTQ+ friendly content and Mental Health First Aid groups.

The Sales Account Manager for the UK & Nordics region is responsible for NVIDIA's GeForce Desktop, Notebook and Component business at all points in the channel from AIC & OEM Partners to Distribution and then etail/Retail. The role also covers NVIDIA's own Shield products. I was responsible for all NVIDIA Consumer business within Denmark, Finland and South Africa as well as key Retail, etail and system builder accounts in the UK.This role involved ● Business Development: Identifying new key strategic partners and helping them grow their business whilst building and maintaining strong relationships with existing accounts.● New Product Launches: Including multi-country embargos, allocation and marketing campaigns● Industry Leading Strategy: Key data analysis of market conditions (macro and micro) to identify opportunities and threats. ● A Passionate understanding of gaming: The key growth driver in computing, understanding how the end-user thinks to help partners improve their path to purchase.● Technical Expertise: Understanding the product lineup and being able to communicate the benefits clearly to partners and sales teams.● Training/Coaching: Engaging with sales staff and management at all levels within partner businesses to help further their ability to educate the customer and increase sales.

The Lead Apple Solutions Consultant serves as the Apple business manager and influencer across multiple Reseller locations.The LASC’s role is to grow Mac, iPad and add-on business within stores whilst ensuring that all Apple customers receive the world-class service expected when purchasing a premium brand. The role requires an in-depth knowledge of each retailer and the ability to tailor each business strategy to their unique ways of working. I was the primary point of contact and the brand Ambassador for Apple across the main Channel Partners in the Surrey, Hampshire, Berkshire and West London area. In this role I:● Delivered growth above company expectations of 20% Year on Year unit sales growth each year, for the past five years.● Planned and carried out a ‘best practice’ trial which delivered record breaking ‘Black Friday’ sales.● Negotiated, trialed and rolled out a ‘Brand Ambassador’ program within all stores which was adopted across the UK. ● Innovated a modernised ‘Interactive Induction Pack’ used by UK field team to reduce errors and paper-waste in Head office. ● Delivered an intensive training and oversight program in order to up-skill a large agency team providing Peak support to the UK Field team.● Created extensive training materials ranging from modular systems to ‘one-off’ presentation packs for use across the country.

An ASC acts as a brand ambassador in a field based sales role. The ASC manages an Apple shop-in-shop within the largest UK IT retailer, providing a consultancy service for public and Business sectors.In this role I:● Delivered the highest ‘sales quality attach’ rate in the EMEIA region for 8 months running. ● Achieved 99% and 98% store team Mystery Shop scores.In the role, I was responsible for:● Influencing staff and management in order to drive sales and service in-store. ● Supporting the wider ASC estate with the training of new team members. ● The creation of numerous business-analysis reports with a view to both improving performance and saving time. ● Innovating new ways to drive performance and promote exceptional customer service.● Delivering one-to-many demonstrations through use of microphone and large screen display. ● Weekly analysis of Threats to, and Opportunities for, business performance. ● Training and maintaining a highly motivated and knowledgeable team of Apple Experts within store. ● Delivering a wide range of KPIs, chief amongst which was Year on Year Growth.

As the Electrical and Entertainment Manager in Tesco Havant Extra I was responsible for the relaunch of a Tesco Superstore to include a wholly new Non-Food department. I was part of the management that interviewed, recruited and trained the new Non-food team. In relaunching the store I delivered exceptional merchandising and training standards to a challenging timeline. Once the store had opened I was then responsible for:● Maintaining the replenishment process throughout the day to ensure excellent availability for our customers● Directly managing a team of 30+ colleagues and 3 Team leaders across multiple points of sale.● Delegating to Team Leaders to ensure holiday planning and scheduling was carried out correctly.● Maintaining high standards of shop floor presentation● Ensuring excellent customer service was delivered by all staff.● Maintaining compliance with stock control routines.● Delivering new merchandising plans● Minimising stock loss in line with targets● Capturing and Maximising unique sales opportunities.

The Customer Service Manager (CSM) in Tesco is responsible for all ‘front end’ services including Checkouts, Carpark, Petrol Filling Station and Service Desks. In this role I managed a team of 20+ staff and 1 Team Leader delivering high quality service throughout the busiest trading period, in one of the largest Tesco stores in the south. In this role I:● Was part of the team which delivered the ‘Club Card sign-up stations’ project to the Non-Food director, driving a double-digits increase in customer sign up and the increase in revenue which followed.● Led team meetings between different department managers.● Ran a complex Health and Safety compliance program in order to cross-skill staff with a view to delivering better service in important departments.● Managed and led store team through multiple ‘crisis moments’ such as black-outs, calmly and with a view to keeping customer relations positive. I was responsible for: ● Recruitment and carrying out staff appraisals.● Arranging staff and management meetings.● Training and developing the front end team. ● Ensuring compliance with Health and Safety requirements necessary for running a Petrol Filling Station.● Handling complaints and queries (from customers and staff).● Managing security issues with onsite security team.● Budgeting staffing placement and training events. ● Arranging timely delivery of promotional events.