David Martel

David Martel Email and Phone Number

Vice President Marketing, NJ Advance Media @ Advance Local
Ann Arbor, MI, US
David Martel's Location
Ann Arbor, Michigan, United States, United States
David Martel's Contact Details
About David Martel

A passionate, creative, performance driven marketing executive offering perspective from a diverse set of experiences. Recognized as a leader in brand development, positioning and brand management. A highly analytical thinker with demonstrated ability to develop comprehensive strategy focused on achieving objectives. A respected leader who excels at fostering a positive team culture.• Brand Development and Management• Digital and Traditional Marketing Strategy• Organization Change Management• Coaching, Mentoring and Team Building• Research and Data Analysis• Event Strategy and Management

David Martel's Current Company Details
Advance Local

Advance Local

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Vice President Marketing, NJ Advance Media
Ann Arbor, MI, US
Website:
advancelocal.net
Employees:
510
David Martel Work Experience Details
  • Advance Local
    Vice President Marketing, Nj Advance Media
    Advance Local
    Ann Arbor, Mi, Us
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  • Nj Advance Media
    Chief Brand Strategist
    Nj Advance Media Jun 2014 - Present
    Woodbridge, Nj
    As VP Marketing | Chief Brand Strategist manage all business to business and business to consumer marketing strategy. Repositioned multiple brands while restructuring the company to bring statewide affiliated media under one umbrella. NJ Advance Media is a data-driven marketing agency and the #1 provider of local news in New Jersey.As part of Advance Local, we have the knowledge, experience, and resources to create innovative and effective cross-channel marketing solutions. We have first-party data collected from more than 170 million devices owned by consumers of our 12 affiliated websites across the United States. And we partner with some of the world’s largest data providers. Taken together, that wealth of information provides businesses with a better understand their customers, the ability to anticipate and respond to changing markets, and target new audiences, who will be customers of tomorrow.
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  • Nj.Com
    Marketing Director
    Nj.Com Apr 2013 - May 2014
    Morristown, Nj
    As Marketing Director for NJ.com, was responsible for the direction of all marketing activities including B2B and Consumer strategies.
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  • Mlive Media Group
    Business And Audience Development Manager, Se Michigan
    Mlive Media Group Sep 2012 - Apr 2013
    Ann Arbor, Mi
    Was responsible for developing and managing business relationships leading to revenue growth throughout Southeast Michigan as well as managing audience growth initiatives for mlive.com and AnnArbor.com.
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  • Hiv/Aids Resource Center (Now Unified | Hiv Health And Beyond)
    Board Member
    Hiv/Aids Resource Center (Now Unified | Hiv Health And Beyond) Aug 2007 - Apr 2013
    Ypsilanti, Mi
  • Annarbor.Com
    Marketing Director
    Annarbor.Com Aug 2009 - Aug 2012
    Ann Arbor, Mi
    Began career with Advance Publications following the closing of the 174-year-old Ann Arbor News. Directed all marketing efforts to launch and grow AnnArbor.com, a digitally focused local media company designed to pilot a digital-first publishing model for the Advance enterprise. Achieved #1 local market reach among all local news websites in the United States and outperformed audience and revenue benchmarks among more than 13 Advance Publications local news websites.
  • Ann Arbor Public Schools Educational Foundation
    Board Member, Marketing Committee Chair
    Ann Arbor Public Schools Educational Foundation Sep 2006 - Jun 2012
    Ann Arbor, Mi
    The Ann Arbor Public Schools Educational Foundation was a non-profit organization separate from the Ann Arbor Public Schools that serves as the one true vehicle for private giving to public schools in Ann Arbor.As a board member and marketing committee chair, led an Ann Arbor education focused non-profit foundation through a brand development process and implemented marketing strategies and messaging that resulted in 400% growth in donations within two years.
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  • Re:Group
    Director Of Media Services
    Re:Group 2002 - Jul 2009
    Ann Arbor, Mi
    re:group is a brand communications agency that helps companies transform their brands and grow their businesses. A holistic approach delivers compelling experiences at every touch-point of the customer journey with no bias as to solution.As Media Director, set course for the media media department, with expertise in traditional media, to one that demonstrated proven results in an evolving fragmented, digital and social media landscape.
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  • Davis Ad Agency
    Director Of Media Services
    Davis Ad Agency 1997 - 2001
    Washington D.C. Metro Area
    Restructured media department including staffing, budget management, resource analysis and general management. As a result, the agency’s largest account, which had been in jeopardy, increased agency billings by 100% in a two year period.
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  • Goldberg Marchesano Partners
    Media Supervisor, Strategic Planning
    Goldberg Marchesano Partners 1996 - 1997
    Washington D.C. Metro Area
  • Perich Advertising + Design
    Director Of Media Services
    Perich Advertising + Design 1991 - 1996
    Launched and built agency media department, increasing billings from $900,000 to $15,000,000 in a three year period. Developed the infrastructure and customer service focused organization to handle continued growth, which reached $40,000,000 in the following two years.
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  • Group 243
    Media Planner
    Group 243 1989 - 1991
    Ann Arbor, Mi

David Martel Skills

Integrated Marketing Online Marketing Social Media Advertising Marketing Strategy Digital Media Social Media Marketing Marketing Online Advertising Seo Marketing Communications Email Marketing Public Relations B2b Direct Marketing Strategy Media Relations Ppc Fundraising Digital Marketing Copywriting Web Design Brand Development Corporate Communications Nonprofits Press Releases

David Martel Education Details

Frequently Asked Questions about David Martel

What company does David Martel work for?

David Martel works for Advance Local

What is David Martel's role at the current company?

David Martel's current role is Vice President Marketing, NJ Advance Media.

What is David Martel's email address?

David Martel's email address is dm****@****dia.com

What is David Martel's direct phone number?

David Martel's direct phone number is +173494*****

What schools did David Martel attend?

David Martel attended Indiana University Bloomington.

What are some of David Martel's interests?

David Martel has interest in Social Services, Civil Rights And Social Action, Human Rights, Animal Welfare, Arts And Culture.

What skills is David Martel known for?

David Martel has skills like Integrated Marketing, Online Marketing, Social Media, Advertising, Marketing Strategy, Digital Media, Social Media Marketing, Marketing, Online Advertising, Seo, Marketing Communications, Email Marketing.

Who are David Martel's colleagues?

David Martel's colleagues are David M, Sarah Benton, Lee Brown, Carl Carchia, Erica Wallace, Manesha Jacob-Tarachand, Luke Hitsman.

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