Debora Leite

Debora Leite Email and Phone Number

Product Management at Grupo Soma @ Grupo SOMA
rio de janeiro, rio de janeiro, brazil
Debora Leite's Location
Rio de Janeiro, Brazil, Brazil
Debora Leite's Contact Details

Debora Leite work email

Debora Leite personal email

About Debora Leite

Business executive with a 10-year-long career, having acted in franchise management, new business development, and partnerships in mid/large-sized companies. Currently undertaking an MBA in Business Management at Getúlio Vargas Foundation, and graduated in Administration at Ibmec. Vast knowledge on process and team management, strategic and budget planning, contractual negotiations, business growth strategies and commercial actions, market research and analysis, corporate structuring and operations, customer prospecting, indicator and result monitoring, team-building skills.Expert at using the following tools: SAP, Totvs, Orquestra, Linx, Sponte, Gesplan, Sisbb, Geofusion, Pipedrive, Pipefy, HubSpot, Exact Sales, RD Station, Qulture Rocks, Gupy, Power BI, Miro, Trello, Notion, Asana, Slack, OpenSAF, Canva, Prezi and Office applications.Main results: + NPS improvement for 90% of teachers, 70% of classes and 60% of platforms and gamification; + Awarded 2021 Top Education as the most top-of-mind company at the technological education category in the education market; + Tripled the number of franchise units in 8 states in less than 2 years by gathering new investors and partners; + Reached 25% of technological education franchise marketshare for childen and youth in 3 years; + DQ Institute Seal - entity associated with the World Economic Forum that recognizes codeBuddy content focused on digital inteligence development; + Participated for the 1st time as part of the Company in Bett Educar, the largest education and technology event in Latin America, and also in the Game XP event, the largest gamepark in Latin America.

Debora Leite's Current Company Details
Grupo SOMA

Grupo Soma

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Product Management at Grupo Soma
rio de janeiro, rio de janeiro, brazil
Website:
somagrupo.com.br
Employees:
791
Debora Leite Work Experience Details
  • Grupo Soma
    Product Manager
    Grupo Soma Feb 2023 - Present
    Rio De Janeiro, Rio De Janeiro, Brasil
  • Edify Education
    Head Of The Business Unit | Codebuddy Franchises
    Edify Education Jan 2022 - Sep 2022
    Rio De Janeiro, Rio De Janeiro, Brazil
    - Management of operations for 56 franchises in 11 states, handling the following areas: operations, customer success, expansion, implementation, marketing, product, technology and finances;- Supervising the field consultancy, analysing franchise operations, and securing plans were carried out in alignment with the company's objectives.- Monitoring of KPI indicators to survey sales, goals and results;- Strategy elaboration and commercial actions with the aim of increasing sales and billing;- Participation in management meetings toward strategic planning and decision making;- Responsible for the onboarding of new franchises/collaborators and training management;- Market research and analysis of tendencies toward identifying opportunities;- Applying customer/franchise satisfaction survey, understanding their satisfaction rates and making plans for continuous improvement;- Management of implementation and relationship with strategic partners such as Disney and Rd Station;- Finance/Budget planning focusing on cost reduction/company growth;- Active participation in CRM & franchise management systems implementation, centralizing and standardizing the database; - Implementing agile methodologies and OKR (objective and key-results) settings for team-building purposes, increasing productivity by about 40% and making processes more agile;- Prospection and development of new businesses such as the launching of the Disney + codeBuddy partnership;- Collaboration in the implementation of their own new digital store (B2B/B2C) for book sales;- NPS improvement for 90% of teachers, 70% of classes and 60% of platforms and gamification;
  • Edify Education
    Operations Coordinator | Codebuddy Franchises
    Edify Education Jan 2021 - Jan 2022
    Rio De Janeiro, Rio De Janeiro , Brasil
    - Management of 56 franchises and teams, leading 10 collaborators promoting the best use of time and resources available to support the achievement of goals and results;- Responsible for franchise development and the relationship with franchises, focusing on profitability and chain growth, assuring quality in services and costumer experience;- Elaborating strategies and commercial actions, aiming at sales and billing increase;- Budget and forecast planning focusing on cost reduction;- KPI monitoring to analyse sales, goals and results;- Conducting and executing projects to retain new B2B and B2C customers;- Team training/development, forming motivated high-performance teams;- Management of the franchise team expansion, achieving 38pp growth in the NPS franchise satisfaction in a year;- 2021 Top Education Award for most-remembered technology education brand in the Brazilian market; - Development of new businesses, having launched 3 new business models with different infrastructures and investments needs;- Implementing online and hybrid classes in 3 weeks, guaranteeing that 100% of franchises managed to continue working during the COVID-19 pandemic.
  • Edify Education
    Product Manager | Codebuddy
    Edify Education Jan 2021 - Aug 2021
    Rio De Janeiro, Rio De Janeiro, Brasil
    - Market research analysing tendencies and identifying new opportunities;- Survey, analysis and data collection to understand the clients' wants and needs; - Definition of product strategies in the short, medium and long-term across the board;- Mapping operations, analysing gaps and creating plans and actions toward improvement;- Applying client satisfaction surveys identifying improvement/solutions in the portfolio such as the joining of the programming and English sollution for schools in a personalized manner;- Lauching new courses' models, amplifying revenue in about 20%;- Improvement of user experience on the business's fully-online plataform, increasing client retention around 30pp.
  • Edify Education
    Expansion And Implementation Coordinator | Codebuddy And Cultura Inglesa Franchise
    Edify Education May 2020 - Jan 2021
    Rio De Janeiro, Rio De Janeiro, Brazil
    - Management of processes and team, responsible for 5 collaborators, guaranteeing goal achievement and contractual negotiations;- Research/Market analysis, monitoring the competition and identifying new opportunities;- Direct contact with potential inventors to present franchise models;- Strategic planning aiming at expanding new franchises and increasing revenue;- Support in the elaboration and management of B2B contracts in partnership with the legal team;- Organization and participation in commercial events to attract potential investors (franchising fairs, lives on social media and strategic partnerships);- Responsable for defining commercial goals and coordinating candidate triage;- Management of implementation, training and onboarding of new franchised and teams;- Prospection of new investors and partnerships alongside the marketing and commercial area, thriplingthe units of the franchise chain in 8 states in 2 years;- Development of market study for validation and definition of commercial points;- Strategy elaboration and commercial actions achieving 25% of franchise market share for technological education for youngsters in 3 years;- DQ Institute Seal, an entity associated to The World Economic Forum, which has recognized in codeBuddy content the global parameters needed for the development of digital intelligences;- Participation in the Game XP Event, the largest gamepark in Latin America for brand strengthtening;
  • Edify Education
    Operations Coordinator | Codebuddy For Schools
    Edify Education Aug 2019 - Apr 2020
    Rio De Janeiro, Rio De Janeiro, Brazil
    - Management of operations and teams, supervising 4 collaborators, guaranteeing activity execution and delivery, supporting the achievement of goals and results alligned with the company;- Consultancy in programming and digital intelligence education for public and private schools;- Partnership management being responsible for 6 clients, carrying out meetings and customers support ensuring service quality and support excelence;- Strategic and budget planning focusing on cost reduction;- Indicators monitoring (KPI) to follow sales, goals and results;- Implementation of cross-selling strategies as the presentation for business model for school directors from holding educational school partners;- Supporting the composition of new B2B contracts alongside the legal department;- Research/Market analysis monitoring the competition and identifying new opportunities;- Implementation of resourceful sollutions in the first schools which hired the company, impacting a total of four thousand students in 4 states;- Creation of an emergency plan to tackle the COVID-19 pandemic, offering schools the necessary support;- Conduction and carrying out of projects aimed at growth and B2B-client retention;- Participation in Bett Educar Fair - first time ever alongside the company -, the biggest technology and education event in Latin America.
  • Edify Education
    Commercial Operations Specialist | Cultura Inglesa
    Edify Education Mar 2019 - Jul 2019
    Rio De Janeiro, Rio De Janeiro, Brazil
    - Management of processes and commercial teams of Cultura Inglesa branches, supervising 3 collaborators;- Client relationship supervision, carrying out the necessary customer support;- Fomenting incremental growth strategies to amplify results/goal achievement;- Partnership support for the maintainence of the base of clients and promoting new contracts;- Responsible for management training, forming high-performance teams in sales;- KPI monitoring aimed at surveying sales, goals and results;- Research/Market analyses, monitoring the competition and identifying new opportunities;- Prospection and development of new business deals and partnerships with travel agencies providing students the immersion in the English language and culture in other countries;- Participation in the implementation of an interchange fair so far unseen within the branches;- Launching of new courses targetted to adults, based on research and customers' feedback;
  • Next Academy
    Franchise Operations Coordinator
    Next Academy Jul 2016 - Mar 2019
    Rio De Janeiro, Brasil
    - Responsible for managing of the planning, logistics and national/international purchases area of the biggest personal-development-through-sports company in Latin America, which belong to Wiser Education and the soccer player Kaka;- Reference of strategic partners such as Adidas and Wise Up;- Implementation of the distribution center, storage control and all the logistic operation in a network with over 50 thousand students in more than 50 Brazilian states and 2 European cities;- Formation, leadership and high-performance team training;- Acting on price definition, tax classification of products and clearance of goods;- Budget elaboration and control, focusing on cost reduction and company benefits;- Branding project leader, offering new billing opportunities for the company;- Development, implementation and management of the online B2B e B2C store selling sports articles;- Elaboration and application of training sessions for the network of franchises, which enabled a 400% growth in 2,5 years;- KPI monitoring for operational, strategic and cost following;- Participation in managerial meetings to present results and to support decision-making;
  • Next Academy
    Franchise Operation Analyst
    Next Academy Feb 2016 - Jun 2016
    Rio De Janeiro, Brazil
    - Planning, purchases and distribution of materials for the franchise network, focusing on quality, cost and deadlines;- Contact with suppliers for price, deadlines and billing negotiation;- Creation and monitoring of indicators for operation and strategic following;- Control/Storage inventory, keeping the ideal level to meet the supply demands avoiding ruptures;- Mapping of processes, analysing the faults/gaps and creating actions/plans for improvement;- Elaboration and training new franchised, forming high-performance teams;- Developing reports to analyse metrics of storage movement and inventory;- Implementing control processes of storage and reverse logistics, optimizing activities;- Structuring the logistics and planning areas from the distribution center, managing all steps of the project.
  • Dufry Do Brasil Duty Free Shop
    Master Data And Logistics Assistant
    Dufry Do Brasil Duty Free Shop Jan 2014 - Oct 2015
    Rio De Janeiro, Brazil
    - Data management for national and international operations in the logistics, commercial and ressuplying areas of the company, guaranteeing conformity to the processes;- Responsable for retail price research and inspection of customs demands;- Acting on control of new items, prices and variety of structure in the database;- Monitoring of indicators to follow the sales results and goals;- Administration of materials, communicating new items to the database and POS;- Participation on the migration operation of the logistics to the Head Office in Switzerland.
  • Grupo Technos S/A
    Marketing Intern
    Grupo Technos S/A Aug 2012 - Mar 2013
    Rio De Janeiro, Brazil
    - Elaboration of strategies and marketing actions to promote the franchises of the Euro brand belonging to the Technos Group, the biggest watch company in Latin America;- Management/Implementation of promotional campaigns/materials from marketing of all franchises;- Touching base and negotiating with shopping malls' commercial managers and other associates to promote and strenghten the brand;- Planning and presenting the promotion strategies of the brand to the board;- Responsible for goals achievement, and upkeep and budget control;- Participation in the implementation of CRM system, facilitating information research in 100%.
  • Petrobras Petroleo Brasileiro S/A
    Financial Controller Intern
    Petrobras Petroleo Brasileiro S/A Aug 2011 - Feb 2012
    Rio De Janeiro, Brazil
    - Elaboration, planning and daily/monthly control of the TAG Transporter cash flow, through the use of Excel and the Gesplan system;- Management of financial planning based on the training for tool utilizing;- Development of parameterizable reports for decision-making by the board.

Debora Leite Skills

Microsoft Excel Microsoft Office English Strategic Planning Planejamento Empresarial Business Strategy Microsoft Powerpoint Microsoft Word Erp Sistemas Operacionais Powerpoint Marketing Strategy Espanhol

Debora Leite Education Details

Frequently Asked Questions about Debora Leite

What company does Debora Leite work for?

Debora Leite works for Grupo Soma

What is Debora Leite's role at the current company?

Debora Leite's current role is Product Management at Grupo Soma.

What is Debora Leite's email address?

Debora Leite's email address is de****@****ail.com

What schools did Debora Leite attend?

Debora Leite attended Fundação Getulio Vargas, Ibmec.

What skills is Debora Leite known for?

Debora Leite has skills like Microsoft Excel, Microsoft Office, English, Strategic Planning, Planejamento Empresarial, Business Strategy, Microsoft Powerpoint, Microsoft Word, Erp, Sistemas Operacionais, Powerpoint, Marketing Strategy.

Who are Debora Leite's colleagues?

Debora Leite's colleagues are Erica Souza, Tatianne Fonseca, Lívia Costa, Cicilia Faria, César Augusto Linhares De Menezes, Marcio Marques, Tamires Nascimento.

Not the Debora Leite you were looking for?

  • Débora Leite

    Gestão De Parceiros Estratégicos | Customer Experience | Customer Success | Customer Service | Customer Care
    São Paulo, Sp
  • Debora Leite

    São Paulo, Brazil
  • DÉBORA LEITE

    Advogada | Sócia Do Escritório Débora Leite Advocacia | Especialista Em Direitoprevidenciário E Direito Do Trabalho
    Balsas, Ma
  • Débora Moraes

    Professora Na Universidade Presbiteriana Mackenzie
    São Paulo, Sp
    1
    gmail.com

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