Deborah Cross Email & Phone Number

Atlanta, GA, US

Atlanta, Georgia

Qualified American Express Travel Insider for Europe. Specializing in custom land European Travel, River Cruises, Cruises, and Resorts. Known for travel insider knowledge based on personal experience and expertise. Our service is personalized for your unique desires and budget. Ask about our client testimonials.

Worked with international operations to streamline business processes for strategic planning in Europe across value chain. Led efforts for executive management in rework of international strategic planning process. Developed Board of Directors presentations. Led development of marketing materials for worldwide operations that highlighted priority marketing.

Responsible for consumer marketing strategic plan and initiatives for internet marketing, customer acquisition, customer retention, telemarketing, and new package and equipment innovation, managing with revenue impact of $1 billion.Key areas: brand positioning, strategic planning, marketing communication, direct marketing, internet marketing, sales.

North America P&L responsibility for new channel and product initiatives which included successful test and rollout of B2B self-serve film processing kiosk using Stages and Gates approach, leading a cross-functional team of 32 people, which resulted in average profit margin increase from 33% to 70%. Developed and managed marketing alliance with Procter &.

Responsible for department start-up and business strategy development for Marketing Division (Consumer Marketing, Product Development, Sales & Distribution, e-Delta, Customer Service, Alliances, International, and Network), led three cross-functional teams and direct reports.Created department organizational plan, developed and presented recommendations at.

Held positions of increasing responsibility (manager to senior management level), starting with analytical positions in Marketing Research for all cola brands (e.g. Coke, diet Coke) and Finance working on confidential executive projects and Board of Director presentations; moving to Strategic Planning and Brand Management (Coca-Cola classic, diet Coke).

Executive, Finance

Executive program for high potential corporate managers.

Mba, Marketing & Management

Activities and Societies: Beta Gamma Sigma Business Honorary Society, Graduate Assistant to Marketing Professors, Marketing Internship &.

Bachelor Of Science, Communications

Activities and Societies: Scripps-Howard Journalism Scholarship, The Mortar Board Campus Leadership Society, Advertising Club, Student.