Deborah Marsh Email & Phone Number

Charlotte, NC Metro Area

Licensed in North Carolina and South Carolina, focusing on residential investment properties and property renovations.Family member caregiver. (No longer.)

Shelton, Connecticut, United States

• Managed development and execution of multi-channel marketing strategy for North American Field Marketing across Chromatography, Mass Spectrometry, Atomic Spectroscopy, Molecular Spectroscopy, and Thermal Analysis.
• Developed and managed customer-facing events, with audiences ranging from scientists to C-level executives. - Achieved over $3M in new OneSource contracts from networking event targeting C-level pharmaceutical.
• Collaborated with cross-functional teams to develop content for internal product launches and sales training, quickly getting North American sales teams up to speed on NPIs.
• Developed and executed multi-channel marketing programs targeting new customer acquisition and customer retention. - “Excellent/Very Good” rating by 96% attendees via In Tour post event questionnaire

New Haven, Connecticut

• Provided clients with marketing strategies, planning, and execution.
• Worked with Valley Community Foundation president and board to develop and execute strategies to expand the prospect database, cultivate individual donations, and add family endowments.

Wilton, Connecticut, United States

• Responsible for leading the annual planning process (research, competitive analysis, program analysis), provided consumer promotion strategy, and managed creative execution. Created, developed, and managed national.
• Developed and executed Dove/Bally Total Fitness partnership, opening 18–24 and 25–34 age segments for Dove brand in the US.
• Managed North American Michelin Alliance Partner Program (MAPP) for passenger and light truck tires, consistently surpassing dealer sales goals up to 30% using hands-on product demonstrations and interactive training.
• Managed AT&T sales engagement study within Best Buy, the largest brick & mortar consumer electronics retailer in North America. Consumer bundling offers and promotions revamped, resulting in 3% overall increase in.
• Managed $20M+ budgets.
• Directed a cross-functional team of online content developers, art directors, video producers, copywriters, graphic designers, print production managers, and vendors.

Greenville, South Carolina, United States

• Clients included Stevens Aerospace and Defense (formerly Stevens Aviation), Michelin Aircraft Tire Company (Michelin), and Milliken (apparel textiles, hospitality textiles)
• Secured testimonial endorsements for Stevens Aviation ad campaign, resulting in 17% increase in maintenance contracts.
• Acquired Michelin Aircraft Tire account and Lord Corporation project work, increasing agency profile as go-to agency for aviation marketing.
• Managed focus group market research in multiple US markets for Milliken napery fabric, resulting in “Experience of the end-user” videos studied by R&D to develop new products with different hand.
• Led annual planning process, provided strategy, and managed campaigns and projects.
• Directed a cross-functional team of media buyers, art directors, copywriters, aviation photographers, graphic designers, print production managers, and vendors.

Bachelor'S Degree

Education record