Deb Parsons Email & Phone Number

Colorado, United States

Deb Parsons is an accomplished business professional who brings extensive marketing, partner development, and project management to First Flatiron Consulting. Her skills and experience were acquired from leadership positions with companies ranging from startups to global corporations. At FFC, Deb is responsible for managing client engagements. She plays an integral role in organizing and managing client relationships, including ongoing communications on project progress and deliverables.

Hopkinton, Ma Based In Colorado

Managed marketing team for EMC Technology Connect, a program that unifies EMC Select partners with EMC ISV partners. Tech Connect supports partner relationships with channel programs, marketing assets, processes, and tools.

Developed and drove adoption and execution of partner programs for resellers, distributors, DMRs and Solution Centers. Defined demand generation campaigns that have measureable results. Supported industry events and other key channel initiatives.

Developed and executed go to market strategies and quarterly plans with VMware and Cisco to grow EMC's channel revenues.

Developed messaging ,integrated go to market plans and marketing programs for storage software.

StorageTek was acquired by Sun Microsystems early in 2005 and the Change in Control was effective September 1. Remained in a Product Marketing Manager role with Sun Micro until accepting a position with EMC in October 2005.

Developed product positioning, messaging and training content for storage hardware and software products. Devised go-to-market strategies and distribution plans that modeled both direct and indirect channels. Created content for web sites, collateral, customer presentations and marketing communications. Managed worldwide launch activities for new products.