With over 25 years in the meetings and incentives business, Deb brings forward The Parsons Project at a time when the world needs events with a soulprint. How we gather matters. Our collective responsibility is to create meetings with real impact. Deb’s experience leading world class companies in developing authentic connections is her superpower. She believes events drive behavior and relationships drive positive results. She embodies an ethos for joy. Helping corporate clients define their brand through live and virtual experiences is where the magic lives for Deb. Leadership retreats with a focus on being your best self and refining your purpose will be a cornerstone of The Parsons Project. Deb’s expertise designing a sought after and disruptive customer wellness event, a time to “unplug with a community of seekers shedding their business-suit-selves to feed their souls and set their stories for the year,” will serve as scaffolding for that critical business content. Deb's interests run deep, and they also fortunately mix and match and overlap. Designing epic events for her corporate clients who keep coming back, asking her to raise the bar time and time again helps her stay focused and awake to trends and shifting sensibilities. Her passion for creating wellness and personal growth retreats is well timed given that “wellness journeys” are considered the new darling of the travel lane. Being a seeker keeps Deb in touch with industries, verticals and thought leaders whose ideas keep her relevant and inspired. What is it all for? Deb’s heart lies with her two teenagers (most days), her family and friends and making moments matter. She is a risk taker and pushes boundaries. Being connected and inspired is what lights her up. She loves this business and it shows.