With over 20+ years of experience in the telecommunications industry, I am a passionate and driven leader who strives to deliver excellence in customer projects for cloud software and services. My core competencies include Presales, Service delivery, business engagement, digital transformation, 5G core, Enterprise use cases. As the Head of Delivery SDU MELA CU West Europe at Ericsson, I am responsible for defining and implementing the right shoring strategy, ensuring business and demand forecast, and managing project execution, risks, and margins. I am motivated by the vision of empowering an intelligent, sustainable, and connected world, and I bring diverse perspectives and experiences from working in multiple regions and markets.In my current role, I am the single point of accountability and an integral part of the Market Area Europe & Latin America with a singular goal to ensure successful customer projects delivery & sales for Cloud Software & Services covering Cloud & Core network portfolio. I work closely with the customer unit Western Europe, engaging early in the sales cycle for various customer accounts, such as Deutsche Telekom, Vodafone Germany, Telefonica Germany, KPN Netherlands, VodafoneZiggo Netherlands, Odido (Formerly T-Mobile), Liberty Global, Swisscom, and various services providers.