Deepti S. Email & Phone Number

Toronto, Ontario, Canada

Singapore

• Led the Customer Experience team and improved Contact Rate and SLAs• Streamlined the fulfilment processes to bring down the delivery turnaround time• Optimised packaging to reduce shipping costs

Directly reported to the COO and built the Analytics and Insights team grounds-up including hiring for Business Analysts

New Product Launch• Launched Uber Commute - Scoping, Operations and Product Strategy while working cross-functionally with the Business Development, Operations teams to ensure timely delivery of services• Launched UberAuto [tuk-tuks]Project Management• Designed and executed the safety strategy to ensure PPE and Safety screen compliance for 1Mn+ trips monthly in 5 citiesMarket Management: • Set-up ground operations for two-way Marketplace with a focus on Supply Acquisition, User Engagement, Pricing and Spend Strategy in multiple citiesNew Supply Acquisition and Retention• Supply Growth lead for 3 states; 6.5x growth in trips in 6 months • Set-up a robust communication channel to re-enforce transparency and trust amongst thousands of Driver Partners during COVID• Managed third-party vendors for Supply Acquisition, set up Driver Support processes. Drove Vendor ROI by helping with P&L management and other growth avenues• Implemented fixed-cost reduction strategy for supply acquisition vendors across Top 7 cities in India resulting in $1+Mn annual P&L savings

• Led a team of Analysts and built infrastructure for scaled reporting across Sales, Account Management and Operations work-streams to drive governance on performance metrics• Saved 500 hours by automating partner payments and performance reporting for restaurants • Increased sales by $130K in 3 months by driving restaurant supply hours up by 15% for Strategic Accounts

• Set up the analytics function for Customer Support in the Rideshare business in 2015 and Eats in 2017 across all Customers viz. Rider/Eater, Driver/Courier and Restaurant respectively | Products like Cars, Auto, Moto, Commute to improve Customer Experience and Marketplace Efficiency• Collaborated with the Product team and introduced ‘Pin location service’ to revitalize the rider and driver experience in India leading to ~1.75pp drop in contact rate across 20+ cities• Partnered with counterparts across APAC to improve quality processes in UberEats; Achieved a 15% increase in Customer Satisfaction(CSAT) score on food quality issues in a span of two weeks.

• Provided scaled reporting solutions and ad-performance insights to Facebook’s managed advertisers• Collaborated with the Global Strategic Accounts team in performance analysis and revenue analysis• Redesigned the team’s productivity and quality leading to a 100% increase in efficiency and 20% improvement in quality• Conducted training sessions for New Hires

• Performed Statutory Audits and prepared Analytical Reviews on financial statements • Performed compliance testing on critical business processes and identified the areas of high riskKey Industries supported - Pharma & Healthcare