Mba Intern - Strategy & Venture Development
Supported CEO & COO in preparation of Series-B VC funding round: - Implemented SaaS KPIs & metrics dashboard for management and operators to track past and ongoing performance via cross-functional collaboration among team leads - Built strategic projections for Cash Burn Rate, ARR & Headcount- Prepared data rooms & ad-hoc investor documentsCo-led the UK expansion go-to-market strategy- Researched and reported on UK market dynamics in carbon accounting and decarbonisation Co-led Sales funnel initiative to increase MQLs, SQLs and conversion rates- Implemented an automated ToFu system to identify MQLs and provide feedback/insights for customer profiling & successful marketing campaigns- Devised a system for calculating conversion rates at each stage of sales funnel