I see Design as the ultimate tool for identifying and solving problems. Over the years, I've noticed that the biggest challenge is the gap in communication between Users, Business, and Technology. This disconnect often prevents the seamless integration of user needs and technological solutions. My approach involves deeply understanding, managing, documenting, and—of course—designing to bridge these gaps effectively.
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Senior Product DesignerWaizardChicago, Il, Us -
Senior Product DesignerGaraje De Ideas Sep 2023 - Aug 2024Madrid, Community Of Madrid, SpainI managed the full design cycle for a complex home automation app for a multinational client based in Spain. This process involved everything from user research, to visual design, covering all phases of the design project. In conclusion, during the user testing phase, one of our users perfectly captured the value of our design by saying, 'I wish Google had this.'Additionally, I contributed to projects for a top team in Spain's First Soccer Division (LaLiga) and played a key role in the agency's daily operations by leading the creation of a token-based component library to enhance the speed and standardization of the agency's digital solutions. -
Senior Product DesignerHotelverse Oct 2021 - Sep 2023Greater Palma De Mallorca Metropolitan AreaFrom Product Designer to Product Manager: I single-handedly designed a platform that allows companies to create virtual tours of hotels and resorts, enabling guests to choose specific rooms rather than just room types. I also developed a flexible visual system that adapts seamlessly to various hotel brands and three unique product lines.Collaborating closely with the development team, I streamlined the entire product workflow—from initial business feature requests to final deployment. This included fostering a data-driven culture that aligns company efforts with impactful insights, ensuring our solutions are both effective and relevant. -
Product Design LeadInditex Jan 2019 - Sep 2021A Coruña, Galicia, EspañaI led the evolution of the design team by identifying and addressing the root causes of past inconsistencies in various digital solutions. I guided a team of 10 designers and 6 developers toward a unified source of truth, which included the creation of a comprehensive design system (NoaDS). This system involved rebranding efforts and several initiatives aimed at standardizing each designer's approach to projects with an end-to-end perspective.This transformation enabled us to provide better service to all company stakeholders while significantly improving the effectiveness and quality of our processes and deliverables. -
Senior Product DesignerMicrosoft Jan 2017 - Jan 2019A Coruña Y Alrededores, EspañaWe created an agnostic solution for warehouse environments, enabling stakeholders to effectively manage and visualize all facility events—from initial setup to detailed monitoring of individual machine components. The solution includes comprehensive reporting and data visualization, allowing real-time decision-making through instant, short-term, and long-term insights.With the support of management and a skilled development team, I designed a system that reduced warehouse setup time from three months to just one week. This adaptable solution works across diverse warehouse types, from transit hubs to infinite buffer facilities.Supported by management and a highly skilled development team, I designed a solution that reduced the setup time for a new warehouse from three months to just one week. This solution was versatile enough to be applied across various types of warehouses, from transit hubs to infinite buffer warehouses. -
Product DesignerNetex Learning Sep 2014 - Nov 2016· Created a dynamic digital book allowing teachers to customize content and structure, addressing the challenge of static materials, leading to improved engagement and flexibility in lesson planning.· Conducted extensive user research with educators and publishers to identify content issues and gather insights, resulting in the addition of editable sections and enhanced support materials, increasing teacher satisfaction.· Developed intuitive editing tools based on user testing feedback, simplifying content management, and boosting the platform’s adoption rate, making it a preferred choice for digital educational resources.· Enabled real-time data insights for teachers through a refined data visualization system, helping them track student progress effectively and make informed decisions, which enhanced the platform’s credibility among educators.· Introduced a social content-sharing feature for teachers to exchange custom-created resources, addressing the need for adaptable materials and fostering a collaborative learning environment, which improved overall content quality and diversity. -
Senior Graphic Web DesignerNetex Learning Mar 2008 - Sep 2014Ideation of methodologies to optimize high workloads — Cambridge University.Creation of interactive courses — Movistar, Repsol, Gas Natural.Content design for digital books — Santillana, Edebé.
Alex Rodriguez Skills
Alex Rodriguez Education Details
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Diseño -
EdexcelMultimedia & Graphic Design -
Fernando WirtzComputer Software And Media Applications
Frequently Asked Questions about Alex Rodriguez
What company does Alex Rodriguez work for?
Alex Rodriguez works for Waizard
What is Alex Rodriguez's role at the current company?
Alex Rodriguez's current role is Senior Product Designer.
What schools did Alex Rodriguez attend?
Alex Rodriguez attended Kschool, La Nave Nodriza, Edexcel, Fernando Wirtz.
What skills is Alex Rodriguez known for?
Alex Rodriguez has skills like Html, Css, Desarrollo Web, Experiencia Del Usuario, Jquery, Usabilidad, Ux, Web Development, Actionscript, After Effects, Axure Rp, Ui.
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