Denise Janson Email & Phone Number

Berlin, Germany

Current client: Porsche AG & Mercedes-Benz

Berlin, Germany

Boutique Marketing Agency with a focus on Tech and Sustainability. Tasks:- Currently executing a new marketing strategy for a B2B insurance broker.- Organised the restructuring in 2022 and currently guiding the rebranding of Vanbruben.-Client relationship management: Key account manager of 2 clients- applying a customer centric mindset.- Identifying & nurturing client opportunities: delivery of digital strategy concepts & workshops, creation of offers and follow-up feedback meetings about performance results.- Management of Google Analytics/WordPress accounts: monitoring relevant KPIs.- Leading projects about SEO, copywriting and content management with the help of AI

Berlin, Germany

Boutique Marketing Agency with a focus on Tech and Sustainability. Tasks:- Developed a rebranding strategy for a B2C fintech insurance broker.- Led a team of two: responsible for team building & project management activities.- Client relationship management: Key account manager of 3 clients- applying a customer centric mindset.- Ideation and strategic marketing for different innovative/tech startups (insurance, education, DigitalHub, Cloud, 5G farming).- Conducting in-depth market as well as competitor analyses within the technology space.- Identifying & nurturing client opportunities: delivery of digital strategy concepts & workshops, creation of offers and follow-up feedback meetings about performance results.- Management of Google Analytics/WordPress accounts: monitoring relevant KPIs.- Leading projects about SEO, copywriting and content management with the help of AI.

Lisbon Metropolitan Area

Within a team of 4, we collaborated on various projects over the course of 1 semester:- Development of a club-own Impact Measurement Tool.- Development of a club-own Knowledge Management Tool.- Creation of a Case Preparation Folder for Interviews within the Consulting space.- Creation of an Alumni Network.

Lisbon Metropolitan Area

Provided specialized business consulting services to a Portuguese non-profit organization within the Lisbon Metropolitan Area: CERCICA represented my client during the semester.

Mainz, Rhineland-Palatinate

Working student in the fields of B2C sales and retail:- Responsible for the implementation of upselling/cross-selling as well as customer loyalty strategies on site.- Advising and serving customers through excellent customer service with the goal of turning them to regular ones.- Supporting the team in all daily business activities on site.

Khao Lak, Thailand

Summer Internship in the field of Online Marketing- with a focus on Email- and Social Media Marketing:- Development of two independent newsletter strategies for the brands SUNOVA and SUN.- Analysis of suitable target groups & segmentation options.- Creation of a company own newsletter Manual.- Management of Google Analytics & MailChimp accounts.- A/B testing.- Writing blogposts for the Sunova online blog about various events and the internship experience.

Mainz, Rhineland-Palatinate, Germany

Working student in the fields of B2C sales and retail:- Responsible for the implementation of upselling/cross-selling as well as customer loyalty strategies on site.- Advising and serving customers through excellent customer service with the goal of turning them to regular ones.- Supporting the team in all daily business activities including on site decoration as well as warehouse & checkout tasks.- Opening/closing the store including cash register activities.

Milan, Lombardy, Italy

Remote internship in the field of Online Marketing- with a focus on Social Media- and Email Marketing:- Market research for various clients (mainly Eco Soap Bank).- Strategic coordination of social media channels (Instagram, Facebook, Twitter).- Conceptualization of social media content for Instagram (posts and stories).- Responsible for CRM through social media channels.- Planning and designing various newsletters & landing pages for the agency.

Ludwigshafen Am Rhein, Rheinland-Pfalz, Deutschland

Internship with focus on Business Compliance and Data Protection:- Translation of contracts and other documents from German to English or vice versa.- Creation of PowerPoint presentations for various internal & external events.- Updating databases.- Creation of personal data process descriptions (GDPR).- Implementation of the basic data protection regulations (GDPR).

Ludwigshafen Am Rhein, Rheinland-Pfalz, Deutschland

Internship with focus on Business Compliance and Data Protection:- Creation of PowerPoint presentations for various internal & external events.- Updating databases.- Creation of personal data process descriptions (GDPR).- Implementation of the basic data protection regulations (GDPR).- Processing inquiries & requests for information from data subjects recorded in different databases (Excel and SharePoint).

Master Of Science - Ms, Management- Specialization In International Business & Strategy, 1.3 (17/20)

Activities and Societies: Nova Social Consulting Club Nova Mindspace Club Nova LGBTIQ+ Club"Nova School of Business & Economics is one.

Semester Abroad (Master'S), Business Administration And Management, General, A

Master's semester abroad at the Graduate School of Management of Kyoto University in Japan. Academic Courses: Finance, Strategy and Value.

Bachelor Of Arts - Ba, Business Psychology, 89% (1.6)- Best 10%

Activities and Societies: Study Buddy Programm, support of the marketing club.Fully English-taught undergraduate business program.

Semester Abroad (Bachelor'S), Business Administration And Management, General, 91% (1.5)

Bachelor semester abroad in Puebla, Mexico at one of the leading universities in South America (3rd place according to the QS Latin.

Cambridge English C1 Certificate, English And Cultures

International language school located in Los Angeles, CA United States. March- July 2017: 28 lessons (21 hours) per week consisting of 20.

Abitur

Honors courses: Social Studies, German and Biology