Denise Vitola Email & Phone Number

Denise is a health and wellness & influencer guru who happens to be an award-winning digital communications & marketing executive. Some call her the Social Samurai!Denise Vitola has over 20 years of award-winning, branding and integrated marketing experience. Most recently working as VP of Brand Integration PR, Social and Influencer for Bayer Consumer Health. Denise has paved the way for all things influencer at Bayer. When she arrived maybe one brand was activating influencer; she encouraged all brands to activate campaigns. It’s the innovative way she develops influencer campaigns that has led to best-in-class work for the Company. And, that is not all she does. She leads all PR and organic social programs. Her work on programs like Midol’s No Apologies Period and Bayer Aspirin have won multiple awards. Recent campaigns include Cannes Gold Lion winner Claritin Diversitree and Bayer Aspirin Sponsor of Fans Hearts. Before Bayer Denise founded Vitola Strategies, an integrated marketing agency, serving challenger brands in the health and wellness category. She also spent time working as an influencer during this time. Prior to that she was President at Makovsky, an integrated communications agency, and previously held the North America Practice Director, Consumer, and Deputy Managing Director positions at MSLGROUP, working on clients such as The Home Depot, Purina, Merial, Abbott Nutrition and PayPal.She has worked on integrated, social, influencer and holistic marketing campaigns most evident with her work on P&G globally. Denise has built her reputation on promoting brands to take risks that drive innovative and on strategy ideas that have new media, digital and social at the core. She was honored by PRWeek as one of the “40 Under 40” PR Professionals, and as PRNews Top 25 Women in PR, 2016 Stevies Award/American Business Award for Executive and Woman of the Year. She is well known for delivering big brand and awareness building campaigns with an expert knowledge on consumer insights and spending habits and how it intersects with pop culture and social media. She has spearheaded award winning programs - one of the campaigns she developed with her team for Abbott Nutrition, Similac Sisterhood of the Motherhood won PRWeek’s Campaign of the Year.

Listed skills include Strategic Communications, Public Relations, Message Development, Corporate Communications, and 42 others.

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  Rowan University