Marketing Manager, Promoted From Marketing Coordinator
Current★ Promotes the firm, its attorneys, and its record of achievement among potential clients through paid advertising, relationship marketing, social media marketing, email marketing, print advertising, and other strategies. Manages a multi-million-dollar budget as well as relationships with agency partners.★ Works with firm leaders on internal communications and events. Designs digital images, the company website, lead generation website, and firm intranet.★ Responsible for coordinating and leading paid advertising, relationship marketing, social media marketing, email marketing, print advertising, and other promotional strategies that have attracted clients representing millions of dollars in revenue.★ Developed advertisements for more than 100 cases in the past year, optimizing ads to maximize reach and impact. Led graphic design and wrote copy that was reviewed by attorneys.★ Created forms and intake documents that integrated with the company’s CRM software application, improving lead generation and client intake.★ Writes and posts content to Facebook, Instagram, Twitter, LinkedIn, and YouTube, leading to increased follower count.☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲ABOUT ZIMMERMAN REED LLPZimmerman Reed LLP is a law firm with three offices in the United States and headquarters in Minneapolis, Minnesota. With 24 lawyers, the firm represents clients in practice areas that include antitrust, employment, and consumer protection litigation.