Composed and scheduled social media posts, managed influencer campaigns, provided advice regarding social media best practices and strategized optimization of social media efforts for three large US based corporate clients.

ICUC is a 24/7/365 operation made up of 600 people working for over 200 clients in 50 languages in over 35 countries. It is part of the Dentsu Aegis Network company, the 3rd largest marketing network in the world with 23,000 employees across 110 countries.Coca-Cola, Disney, Starbucks, JPMC, Sony, L’Oreal, IKEA, BBC, & The New York Times are just some of the brands that trust ICUC to manage their social media activity.As Content Specialist, my role is to moderate user generated content for a variety of major international news publications.

Tourism Industry Association of Canada "Cultural Tourism Award" winner Member of the Canadian Tourism Commission's Signature Experiences Collection

Launched, managed and created content for online art, culture and lifestyle magazine that provides information on over 500 Cape Breton based events each month.

Planned, secured funding for, and launched successful social media strategy.

Advised on policies of 1200 member association regarding budget, strategic plan and national television broadcast.