Diego Alcala Email & Phone Number

Designed and managed implementation of product features such as Multi Factor Authentication Implemented a sales lead scoring algorithm based on customer conversion indicators and other behavior data to prioritize opportunities. Designed and implemented a new marketing e-mail campaign strategy cross functionally based on product usage analysis..

Representing the ‘Voice of the Customer’ and responsible for end-to-end Product Lifecycle Management, from; Initial customer engagement, requirements gathering, feature writing, through to; Technical delivery of user stories, Alpha and Beta testing, go-to-market, and closing the feedback loop. Ultimately ensuring our technical solutions are providing value to a complex and diverse global customer base.As part of this role I’ve had overall responsibility for the Product Roadmap and its alignment to the corporate and product vision. Coordinated and implemented Google ‘Sprint’ style workshops, delivering prototypes and requirements to technology partners and senior commercial leaders. Coordinate roadmaps and requirements in conjunction with other product departments and lines of business, ensuring that dependency relationships are understood and managed appropriately.troubleshoot, debug and upgrade existing systems

Education record

Education record