David Bressler

David Bressler Email and Phone Number

Product Marketer, Creative Storyteller, the Sales Team's Best Friend. @ Cockroach Labs
101 Fifth Avenue Floor 4 New York, NY 10003 United States
David Bressler's Location
New York, New York, United States, United States
About David Bressler

David is a sales person's best friend; an experienced technologist who leads people and organizations to the technology experience their business demands, without the frustration they expect. David has participated in more than 10 technology IPOs, mergers, acquisitions, and spin-outs. He has worked "feet-to-dirt" in over 25 countries helping governments and companies implement technology that increases their capabilities and results. David is an accomplished public speaker and facilitator with a knack for creatively explaining complex ideas.David has an MBA in international business from NYU Stern School of Business where he graduated with distinction. David is also an accomplished athlete and coach; he is an expedition cave and shipwreck diver, holds black belts in 4 martial arts, and as a member of the US Karate Team, a two-time medalist in the 1989 World Maccabiah Games in IsraelSpecialties: A clear understanding on how to sell software globally, through a direct enterprise sales organization or through partner relationships, & build deals that create success for all.Excellent facilitator/presenter/communicator.A firm grasp of diverse technologies, how they relate to business, & how to clearly explain their impact on an organization.The largest team I managed was ~30 people, and I also understand the importance of influence. I have successfully managed teams that involve people that don't report directly to me, or even to my company.

David Bressler's Current Company Details
Cockroach Labs

Cockroach Labs

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Product Marketer, Creative Storyteller, the Sales Team's Best Friend.
101 Fifth Avenue Floor 4 New York, NY 10003 United States
Employees:
11
David Bressler Work Experience Details
  • Cockroach Labs
    Staff Product Marketing Manager
    Cockroach Labs Sep 2024 - Present
    New York, Ny, Us
  • Gtm Alliance
    Go-To-Market Alliance Ambassador
    Gtm Alliance Oct 2023 - Present
    San Francisco, Us
    This volunteer position allows me to share my experience and mentor those trying to improve their GTM skills.
  • Bcware
    Advisor
    Bcware Feb 2022 - Present
    San Francisco, California, Us
    Joining former Teknekron and TIBCO colleagues to change the world of enterprise integration... again. Am I architecting the solution? Building it? No. I'm talking about it. Starting from the human, and going in to the technology rather than the other way around. I take our customer and partner points-of-view to make sure we're building the right things, at the right time, and implementing it successfully.
  • Elephant'S Paycheck
    Author & Speaker
    Elephant'S Paycheck Dec 2013 - Present
  • Elephant'S Paycheck
    Author
    Elephant'S Paycheck 2013 - 2015
  • Backbox
    Director Of Product Marketing
    Backbox Jan 2023 - Aug 2024
    Global, Oo
    Key Responsibilities:+ Product Messaging and Content+ Sales & Partner Enablement+ Analyst Relations (primarily Gartner)+ Public Relations+ Product launches
  • Backbox
    Director Sales Enablement
    Backbox Nov 2022 - Dec 2022
    Global, Oo
    Leading sales enablement for direct and indirect routes to market globally.
  • Parent Bar
    Investor And Blogger
    Parent Bar Sep 2020 - Oct 2022
    This is messed up right? Parents are getting left behind by the schools failing our children. I’m here to help, and to share what I learned over the course of three decades in software so that parents can prepare their kids to be successful in the maker generation.
  • Axway
    Sr. Director, Product And Solution Marketing, Api Management
    Axway Jul 2019 - Dec 2020
    Scottsdale, Az, Us
  • Cymatic Security
    Vp Marketing Strategy
    Cymatic Security Feb 2019 - Apr 2019
  • Ca Technologies
    Vp Presales, Agile Central
    Ca Technologies Feb 2018 - Feb 2019
    San Jose, California, Us
  • Ca Technologies
    Vp, Vertical Solutions, Api Management
    Ca Technologies Jun 2015 - Feb 2018
    San Jose, California, Us
  • Ca Technologies
    Vp Financial Services Solutions
    Ca Technologies Nov 2013 - May 2015
    San Jose, California, Us
  • Where'S Your Heart? Foundation
    Founder & Executive Director
    Where'S Your Heart? Foundation Jun 2009 - Jun 2017
    I founded Where's Your Heart? as a way to create, nurture, and share that good feeling we experience when we do something good. It's altruism turned upside down... for more how we'll do this, check out our website or http://facebook.com/wyheart.
  • Software Ag
    Director, Solutions
    Software Ag Jan 2013 - Oct 2013
  • Software Ag
    Chief Pre-Sales Architect, Financial Services
    Software Ag Aug 2011 - Oct 2013
  • Barclays Wealth
    Vp Of Solution Architecture, Global Integration Services
    Barclays Wealth Sep 2010 - Feb 2011
    London, Gb
    Short term contract where I led the creation of a team and infrastructure to capture cross-enterprise integration requirements and deliver an enterprise-wide API using agile methodologies.
  • Progress Software
    Global Solutions Director, Enterprise Business Solutions
    Progress Software Dec 2009 - Sep 2010
    Burlington, Massachusetts, Us
    Responsible for creating and taking to market the brand strategy around Progress Responsive Process Management.
  • Progress Software
    Principal Product Architect, Product Evangelist, & Field Enablement
    Progress Software Jan 2006 - Apr 2010
    Burlington, Massachusetts, Us
    As a result of being acquired by Progress (Sonic Software), I'm now with Progress Software in a similar role as at Actional. My focus is on EMEA business development with respect to the Actional product line. I am working with the European team to aquire customers, and build and train the organization (sales, pre-sales, marketing, delivery, and support) to support launching Actional into Europe through Progress and Progress' channels.David Bressler’s role within the Actional team continues to be ensuring the success of getting from qualified lead through to deal close. In this role, David is the Actional product team’s key interface to Progress Field Readiness. In addition, David continues to generate field readiness content, act as an evangelist for Actional, works with ecosystem partners in defining joint product strategies.
  • Actional
    Principal Product Architect, Office Of The Cto
    Actional Dec 2003 - Jan 2006
    Us
    In this role I continued in a leadership position in field engagements, but expanded my responsibilities to include writing articles for trade magazines, public speaking, international business development, and partnerships.In addition to being published, I lead sales/technical efforts to close some significant international accounts. It was a real challenge because I had to be like a swiss-army knife, as I was responsible for working international deals (through partnerships), completing the architecture, winning the POC, and occasionally even kicking off and managing the initial implementation.
  • Actional
    Sr. Sales Engineer
    Actional Oct 2002 - Dec 2003
    Us
    Based in NY and responsible for East Coast pre-sales engineering in the emerging SOA Management market. Highly successful with high profile customers wins and unbeaten POC record against main competitor.
  • Radianz
    Product Marketing Manager, Application Services
    Radianz Apr 2001 - Apr 2002
    London, Gb
    I was part of an advanced technology group that built layered services on top of Radianz' VPN targetted at the financial services community. My specific technical specialty was application-to-application middleware, and I successfully launched a new product into the Radianz product portfolio. The offering involved embedding TIB into the network and enabled a shared (but secure) TIB backbone across the VPN. During my year with Radianz, I was responsible for (and delivered): 1. product requirements (including working with prospects on developing the requirements), 2. partner terms and product enhancements with TIBCO, 3. product pricing and marketing materials, 4. field readiness on the offering, and 5. customer and market evangelizing.
  • Aether Systems
    Vp, Product Marketing And Management
    Aether Systems Jun 1999 - Feb 2001
    Us
    Held a variety of positions, joining the company when it was fewer than 50 people prior to the IPO. Was primarily responsible for creating hosted wireless solutions and delivering them to the enterprise market through an enterprise sales force.Was also team member on several acquisitions that were done, including that of Riverbed Technologies.
  • Tibco Software
    Various
    Tibco Software May 1995 - Apr 1999
    Santa Clara, California, Us
    Joined Teknekron Software Systems, which eventually became TIBCO Software. Contributed in many different roles, all customer focused.I joined Teknekron as a network consultant - responsible for designing networks underneath the TIB broadcast middlware. Became the driving force behind TIBCO's multicast offerings, and guided key customers through their first implementations, while at the same time driving product management to deliver meaningful product. After completing my MBA, I went on to work in over 20 countries, evangelizing the middleware-enabled network, and event-driven computing. I worked closely with the field on real customer engagements.My biggest accomplishment at TIBCO was in the role of Cisco Partner Marketing and Field Enablement. I was solely responsible for delivering the joint value proposition to the field. As a result of these efforts I was able to connect TIBCO and Cisco sales teams around the world and drive customer acquisition.
  • Bell Atlantic Network Integration
    Sr. Solutions Engineer
    Bell Atlantic Network Integration Apr 1994 - Apr 1995
    Designed multi-protocol network solutions for Bell Atlantic customers as part of the integration sale of various hardware vendors' products.Exposed to broad range of technologies, including all sorts of local and wide-area networking protocols.
  • Digital Network Associates
    Sr. Systems Engineer
    Digital Network Associates Jun 1990 - Apr 1994
    Designed multiprotocol networks using some of the very early router vendor products. Focused mostly on complex inter-protocol integration over local- and wide-area networks.

David Bressler Skills

Enterprise Software Soa Cloud Computing Product Management Start Ups Strategy Pre Sales Enterprise Architecture Saas Integration Architecture Solution Architecture Business Process Design Agile Methodologies Business Development Product Marketing Social Media Marketing Management Apis Solution Selling Professional Services It Strategy Leadership Mobile Technology Business Intelligence Thought Leadership Business Process Software Development Strategic Partnerships Go To Market Strategy Sdlc Web Services Digital Strategy Big Data Partner Management Public Speaking Tibco Mobile Applications Sales Operations Product Development Competitive Analysis Middleware Messaging Bpm Direct Sales Architectures Business Process Management Field Enablement Snakes Digital Innovation

David Bressler Education Details

  • Nyu Stern School Of Business
    Nyu Stern School Of Business
    Information Technology
  • Queens College
    Queens College
    Physics

Frequently Asked Questions about David Bressler

What company does David Bressler work for?

David Bressler works for Cockroach Labs

What is David Bressler's role at the current company?

David Bressler's current role is Product Marketer, Creative Storyteller, the Sales Team's Best Friend..

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What schools did David Bressler attend?

David Bressler attended Nyu Stern School Of Business, Queens College.

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David Bressler has interest in Tripit, Technorati, Tweetdeck, Netapp, Startup Weekend, Salesforce, Paul Graham, Bbpress, James Cameron, Mixpanel.

What skills is David Bressler known for?

David Bressler has skills like Enterprise Software, Soa, Cloud Computing, Product Management, Start Ups, Strategy, Pre Sales, Enterprise Architecture, Saas, Integration, Architecture, Solution Architecture.

Who are David Bressler's colleagues?

David Bressler's colleagues are Timothy Cerjan, Moe Lester, Lauren Barker, Sam Q., Tom Fool, Christopher Y., Rebecca Taft.

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