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Multi-faceted Strategy and Account Director with a 20+ year track record of leading award-winning, cross-functional, multinational teams to deliver innovative and results-driven business and ecommerce solutions across a variety of technology platforms, including Sitecore, Optimizely, Magento, and Salesforce. With a focus on value, I have established myself as a trusted client advisor with a proven ability to identify growth opportunities and to build and maintain strong client and team relationships.Areas of Expertise:Strategy:• Digital Transformation Strategy• Brand Strategy• UX and Creative Strategy• Content StrategyAccount Management:• Building client trust• Business and technology consulting• Identifying growth opportunities • Business development pitch, presentation and estimatingCreative Leadership:• Creative direction (former designer and creative director with over 20 years experience)• UX/UI design direction• UX/Design auditing and evalutaionTeam Leadership/Mentoring: • Building team skills and confidence• Training and mentoring• Teaching (taught creative ideation and design processes at the college level)
Rda
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Digital Experience DirectorRda Dec 2023 - Present -
Founder And PrincipalDonaldmay Oct 2019 - PresentNew York, New York, United StatesConsult with clients in a wide range of industries, including commerce, finance, hospitality, education, manufacturing, luxury, and fashion. Help clients realize the potential of transformative digital technologies by providing strategy and direction for platforms and technology ecosystems, commerce, customer experience, and visual design. -
Vice President Digital ExperienceAustin Williams Apr 2023 - Dec 2023New York City Metropolitan AreaWorked with a range of clients across higher education, financial services, and healthcare industries to define their customer experience strategy and build amazing digital experiences. Led the team responsible for the delivery of all digital products. Provided high-level advisory services on all things UX and visual design. Acting creative director for digital projects. Facilitated the adoption and streamlined best practices for project management and development.•Led the strategy, redesign, build, and launch of a premier dental healthcare website with information from over 300 doctors and locations, sourced through a YEXT api connection. •Oversaw the UX strategy and build of a large Seattle Credit Union• Oversaw the strategy and UX design for a major New York State University events website• Oversaw the strategy, UX and design of a pharmaceutical regulatory consultant's website -
Group Account Director (Strategy And Experience Design Focus)Valtech Oct 2020 - Dec 2022New York, New York, United StatesAs a key account lead at Valtech, I used my strategic and creative background to grow multiple accounts across both Valtech North America and Valtech Global, resulting in over $6.6 million in revenue. My responsibilities included overseeing the strategy and experience phases of multiple B2B e-commerce, branding, UX, platforming, and digital transformation projects for my clients.Key Contributions:• Guided a global diagnostic company through a 7-month corporate brand integration strategy and positioning project that included research, strategy, design, concept exploration, and launch.• Successfully guided the strategy and experience design of a large digital security provider through a headless re-platforming of their main marketing website from Episerver (Optimizely) to Sitecore 10. The initial scope grew from 300k to over 2.3 million through 2021.• Led the strategy, UX and Experience teams to recontextualize the user experience for a 9 billion-dollar Powersports brand.• Guided the marketing and technology teams of an 11 billion-dollar B2B food redistribution client through the sunsetting of a legacy platform to be rebuilt with Optimizely. -
Director Professional Services - (Strategy, Experience Design, And Creative Lead)Sitecore Jun 2019 - Oct 2019Greater New York City AreaEnabled Sitecore’s clients by providing expertise in strategy, customer experience, personalization, AI, machine learning, and marketing automation. Strengthened client relationships and increased opportunities for upselling by serving as the main strategic and creative consultant for key accounts. Provided direction, oversight, and mentoring to the research, strategy, UX, creative, and development teams.Key Contributions:• Spearheaded the creation of the Professional Services Strategy and UX Practice —leading four teams responsible for providing an entirely new suite of strategic and creative services. These teams included: research, strategy, user experience and design. • Led the client workshops, stakeholder interviews, heuristic evaluation, and UX strategy workshops that led to significant insights for a top 25 independent US Accounting and Business Consulting firm.• Improved Sitecore’s client experiences by serving as the key SME for all research, strategy, and creative client projects. -
Executive Director (Strategy, Experience Design, And Creative Lead)Hedgehog Jun 2016 - Jun 2019Greater New York City AreaDiverse subject matter expert who led the research, strategy, UX and creative teams responsible for all client strategy and UX deliverables. Key consultant for clients in a wide range of industries that included eCommerce, Healthcare, Education, Finance, Technology and Manufacturing. Responsible for the successful delivery of all projects including all enterprise websites, applications, and integrations. Standardized training and best-practices for strategy and CX team members to utilize cloud-based tools and workflows.Key Contributions:• Established and led the Strategy and Customer Experience Teams and created streamlined procedures to enable the seamless delivery of all digital engagement services.• Transformed Hedgehog from a back-end development agency to a full-service agency through a major rebranding and the creation of the professional services suite.• Built a foundational research and strategy practice that informed all work.• Oversaw all strategy workshops and deliverables guiding the client and team toward a deeper understanding of findings and direction.• Under my leadership, the value of Hedgehog’s services grew and resulted in a successful Sitecore acquisition of Hedgehog that occurred in 2019. -
Partner - Vp Of Strategy, Experience Design And Creative ServicesLoewy Jun 2006 - Jun 2016Greater New York City AreaPartner responsible for the oversight of all daily operations. Managed all Strategy, Account, UX, Design and Development teams. Served as key consultant and main point of contact for largest accounts. Oversaw the strategy, design, and production of over 500 websites, marketing campaigns, branding projects, and applications.Key Contributions:• Spearheaded the creation of the Research, Strategy, and CX teams and provided mentorship and training to team members to enable award-winning solutions for clients.• Secured a 64%-win rate by providing strategy focused pitches, estimates, and proposals to clients.• Senior most client consultant advising and defining Commerce, User Experience, and Technical Strategy • Responsible for successfully growing the company at an average 6-8% per year. -
Principal (Strategy, Ux, And Creative Director)Lift Sep 2001 - Jun 2006New York, NyFor many years I ran an independent design consultancy. My business growth strategy was to partner with larger firms and help them with critical strategic and design initiatives. It gave me experience in strategic thinking, ROI, and profitability that is now a part of my overall skill set. I was able to work with large clients like JPMorgan Chase, Time Inc., Canon USA, and Merck. Lift merged with Lowey Design in 2006.
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Creative Director, Director Of MarketingTerk Technologies May 2001 - Dec 2003Greater New York City AreaAs the Head of Marketing and Design, my responsibilities included the management of internal teams and establishing the process to streamline product development and launches. I created strategic and cost-effective communication material and rebranded the company with updated identity, product packaging, and communications system. During my three years as Director, the company saw significant positive changes and an increase in revenue from $14 million to $40 million.
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Creative DirectorDigital Pulp Jan 1999 - Sep 2001New York, NyAt Digital Pulp, I was the Creative Director for various online consumer and business-to-business clients. My responsibilities included directing a team of writers, art directors, and designers on branding, advertising, marketing, and web development projects. My clients included Citibank, DoubleClick, LivePerson, SmartMoney, Ultimate Bid, and eSuperstars. -
Creative DirectorGrey Group Aug 1997 - Jan 1999New York, NyI was responsible for all the creative for a team of more than 40 art directors, designers, writers, and production staff. I also co-managed the account relationships with clients, including Warner Bros. Television, TBS Network, MSG Network, Showtime, and others. -
Senior Art DirectorAtlantic Records May 1992 - Aug 1997New York, NyI started my career at Atlantic Records working my way up from Designer to Senior Art Director and was responsible for packaging designs for some of the country’s hottest performers. I have designed albums, marketing material, and advertisements for artists including Bo Diddly, Pete Townshend, Robert Plant, Sugar Ray, Beth Hart, Pantera, and the Boxing Gandhis.
Donald May Skills
Donald May Education Details
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Graphic Design, Advertising
Frequently Asked Questions about Donald May
What company does Donald May work for?
Donald May works for Rda
What is Donald May's role at the current company?
Donald May's current role is Digital Transformation Experience Strategy Leader - Providing UX consulting and strategic thinking.
What is Donald May's email address?
Donald May's email address is do****@****ech.com
What is Donald May's direct phone number?
Donald May's direct phone number is +163167*****
What schools did Donald May attend?
Donald May attended Fashion Institute Of Technology.
What skills is Donald May known for?
Donald May has skills like Art Direction, Web Design, Branding And Identity, Creative Direction, Marketing, Cms, User Interface Design, Interaction Design, User Experience, Digital Marketing, Brand Development, Graphic Design.
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