Colleen Doyle Email & Phone Number

Baltimore, Md, Us

Baltimore, Maryland, United States

Creating the brand and communications material for Longevity Ready Maryland, Maryland’s multisector plan for aging. Developing brand and communications material for the Maryland Department of Aging. Providing additional communications and public relations services for program development and outreach, website and media development, PSA media planning, event and campaign communications planning, and 508 compliance.

1800 Eastern Avenue

Long-term state and federal government contracting for a range of public health, environmental, transportation, and safety agencies and institutions. Charged with the planning and development of marketing and communications strategy, outreach, content creation, garnering earned media, copywriting, branding, and media development of collateral, animations, video, websites, social media, and many other print and digital media experiences.KEY CONTRACTS:Administration for Community Living (ACL): 11 years of brand and media development for Older Americans Month, State Health Insurance Assistance Program (SHIP), Senior Medicare Patrol (SMP), RAISE Family Caregiving Advisory Council, Commit to Connect, Nutrition and Aging Resource Center, Accessible Transportation Resource Center, and many other ACL programs.Maryland Department of the Environment (MDE): Three years of brand and media development for Idle Free MD, a world-class idle reduction program that included coordinated outreach, media, and protocols for individuals, schools, and the transportation industry.Port of Baltimore: Five years of brand and media development for Dollars for Drays, an EPA-funded emissions reduction program, and editorial, marketing, outreach, social media, and public relations for other environmental initiatives of the port. National Highway Traffic Safety Administration (NHTSA): 12 years of brand and media development for a coordinated campaign with the American School Bus Council to educate parents, students, media, schools, and communities about the value of the school bus.National Institutes of Health: Developed the brand for the National Institute of Nursing Research, created the communications material for a palliative care campaign targeting parents of seriously ill children, developed a national Health Hotlines epub and related promotional material, and provided content and media development for a series of training programs and workshops.

Washington Dc-Baltimore Area

Directed all aspects of marketing and communications for a large, local charity including elevating the brand, garnering earned media, and developing and implementing strategies for fundraising, events, public relations, and outreach for over 25 charitable programs targeting impoverished communities. KEY FUNDRAISING INITIATIVES:Equinox: Created the brand and communications material for their annual fundraising event benefiting homeless service programs. Generated and organized a series of earned media segments, and secured a $60,000 media sponsorship package from WJZ-TV that included award-winning journalist Denise Koch as event emcee.Empty Bowls: Created the brand and communications material for their annual event benefiting hunger service programs,. Generated and organized a series of earned media segments, and elevated the media sponsorship package from WBAL that increased media exposure.

Silver Spring

Responsibilities: Local and federal government contracting for a range of public health, environmental, transportation, and public safety agencies and institutions. Charged with providing creative marketing and communications strategy, graphic design, copywriting, branding, and media development of collateral, advertising, rich media, animations, social media, and other print and digital media experiences.KEY CLIENTS SERVED:Centers for Medicare and Medicaid Services (CMS): Charged with creating the brand and communications material for a variety of programs and services, including their Low Income Subsidy program for Hispanic older adults, CMS Wellness Power, and a wide range of digital material and rich media.Health Resources and Services Administration (HRSA): Created a range of communications material to support the national Poison Help line. AHRQ: Developed the creative material for a national public service campaign to encourage Hispanic communities to be proactive about specific health conditions.

Teaching the fundamentals of graphic design, computer graphics (Adobe Creative Suite), and typography classes to undergrad and continuing studies students.

Directed the marketing strategy and created content for a (then startup) family-based nonprofit focused on promoting and supporting living in Baltimore City.

Baltimore, Maryland, United States

Providing graphic design, creative writing, illustration, and branding services across a range of media platforms including publications, posters, exhibits, ads, packaging, point-of-purchase displays, and catalogs.

Supervising staff, managing communications projects, and trafficking all work in a fast-paced in-house communications and design agency serving government clients in the environmental sector including the Environmental Protection Agency. Providing graphic design, creative writing, illustration, and branding services across a range of media platforms including PSAs, identity programs, annual reports, brochures, posters, and displays.