Don Sritong Email & Phone Number

Chicago, Il, Us

Gil Family is a 106-year-old Spanish Wine Company. It is a well-financed family-owned company that is focused exclusively on Spain. The company comprises 11 Modern Estate Wineries that encompass ten different Top DOs located all over Spain. The family has been Organically Farming their 4,400 Acres of vineyards for decades and has a large portion certified organic with a goal of 100% certification by 2025. Their key focus is on indigenous varietals and old vines with an estimated average vine age of 60-65 years old. Low-yielding vineyards are dry-farmed and hand-picked for the intensity of fruit. I maintained key account relationships and implement our strategic objectives with our core distribution partners (IL - Romano Brothers/MN - Johnson Brothers/OH & KY - Cutting Edge/WI - General Beverage/MI - Veritas/IN - RNDC). Reporting directly to the Executive Vice President of Sales and Marketing, I provided dependable and accurate sales, pricing, depletion, and budget/spending data and reports to the sales organization.Primary Responsibilities Included:- Managed $4m territory (41k cases)- Grew Sales - 28% on dollars, +16% cases, +11% accounts sold- National & Regional Account Calls- Key Account Management- Pricing and Programming - KPIs - Distribution/Volume/Profit/Budgets/PODs/Accounts Sold - Trade Events/ Producer Visits/Planning - Allocation Management

New York, Ny, Us

Founded in 1812, Laurent-Perrier is among the most respected and prestigious names in Champagne (3rd largest in the US). Our US subsidiary of this family-run and female-led company, Laurent-Perrier US, Inc., is a dynamic company dedicated to growing awareness and sales of our high-quality Champagnes including Cuvée Rosé Brut, considered the benchmark of the non-vintage rosé category, and our prestige cuvée, Grand Siècle.I was responsible for working independently and with our distributors to grow Champagne Laurent-Perrier’s sales and awareness in IL (Winebow), MI (Veritas), MN (Winebow), WI (Winebow) and IN (RNDC).Primary Responsibilities include:- Managed $2.5m territory (4400 cases)- Develop and maintain excellent relationships with distributor sales and management teams, working with them closely to achieve volume, distribution, visibility, brand image and profit objectives- Present our Champagnes to buyers in on-premise and off-premise accounts on an ongoing basis- Identify and pursue new business opportunities that will increase distribution and sales- Develop and execute plans and programs with our distributors- Forecast and manage allocations, depletions, and sales- Monitor distributor inventory levels and secure purchase orders as needed- Conduct educational trainings and tastings with distributors, trade, and consumers- Build partnerships with key accounts by developing mutually beneficial programs- Provide feedback to LP-US management on market trends and competitive activity

New York, New York, Us

Frederick Wildman and Sons is dedicated to sourcing, distributing, and marketing the world’s finest wines and spirits including brands such as Champagne Pol Roger, Pascal Jolivet, Marchesi di Barolo, Domaine Faiveley, Famille Hugel, Domaine Armand Rosseau, and Egon Müller.I was responsible for the development of the Frederick Wildman & Sons Fine Wine portfolio through distributor management, assisting with the business planning process with our brands, and utilizing strong personal selling skills with key on and off-premise.Responsibilities Include: - IL (SGWS), WI (General Beverage), MI (RNDC, Vintage, Great Lakes) OH (SGWS), IN (RNDC), IA (SGWS)- Grew territory +23% in revenue ($6m), +7% depletions (33k cases), +21% in shipments, +5% PODS - Portfolio Alignment of 50+ brands- On-Premise Focus/ Key Account Management- Pricing and Programming - KPIs - Distribution/Volume/Profit/Budgets - Trade Events/ Producer Visits/Planning - Burgundy Presells/Allocations

Just Grapes specializes in helping businesses find ways to increase their revenue, decrease their cost and improve their operational efficiencies. We focus on assessing technology needs and implementing platforms (POS, Merchant Services, CRM, Online Ordering/Delivery, Contactless Ordering/Payments) that will provide great ROI, streamline operations, and train management and employees to ensure proper execution.- Consult for national restaurants, retailers, international wineries, and local distributors. - Focused on integrated Food & Beverage programs, portfolio development, and market entry work which included compliance/logistics, sourcing distributors, pricing/programming, training sales teams, key account calls, staff training, and winemaker visits/dinners/events/tastings.

Boston, Ma, Us

Laid Off due to COVID-19 pandemic.Toast is a restaurant management SaaS-based platform combining point of sale, front of house, back of house and guest-facing technology.- Generated a list of prospects and managed the entire sales cycle from initial call to close.- Conducted site visits to assess needs, demonstrate products and recommend strategic solutions for customer requirements.- Hit 100% of monthly ramping quotas/goals.- Focused on 800 SMB leads/prospects, 75 Target Accounts & 50 active live customers.- Quota ACV $8000, MRR of $52k/mo, ARR of $624k/year, $1.9m deal value.- Partnered with teams across the business to ensure that expectations set during the complex sales process are met in delivery.- Leveraged Salesforce to manage all sales and pipeline activities.

Northbrook, Il, Us

- Partnered with cross-functional business leaders to create and drive the hospitality platform within the organization and in alignment with the overall business strategy.- Partnered with B2B Leadership to help drive sales to the hospitality industry, develop outreach programs and facilitate installations with national restaurants, hotels and sports venues. - Developed National Corporate Partnerships with Wineries, Breweries & Distillers to enable in-store product placement, inclusion in photoshoot assets (catalog, online, in-store collateral) and in-store events/demos.

Boston, Us

Simple is a Digital Foodservice Marketplace called SIMPLE which connected buyers and sellers together through a centralized, online portal.- Directed strategic support for senior leadership, providing detailed analysis for new business opportunities, while consolidating current business and building relations with restaurants and alcohol distributors customers.- Developed all lead generation for territory and managed sales cycle from prospect to close via Salesforce.

St. Louis, Mo, Us

Domaine is the largest network of wine storage warehouses in the country, with over 2 million bottles in storage across five facilities.- Managed day to day operations and warehouse team. - Developed a new revenue stream with events and tastings.- Created a comprehensive staff wine education program.- Reconciled monthly AR and recovered over $100,000 in unaccounted revenue. - Worked as liaison with high net worth wine collector clientele.

Corte Madera, Ca, Us

- Developed a new wine business venture of wine bars and wine retail inside of RH Galleries around the US (Chicago, Denver, Tampa, Austin).- Chicago location did $10m in revenue in year 1.- Developed brand identity, sales goals and marketing strategies.- Recruited and trained wine team focused on superior guests experiences.- Curated a Napa Valley wine assortment filled with artisan producers.- Produced and executed exciting special events including; winemaker dinners, wine classes, themed tastings, WSET Certification Courses, wine trips and more.- Developed and implemented Operational Business Plans, Standard Operating Procedures, Budgets, P&L. - Assisted in obtaining all necessary licensing and permits including Liquor License, Food Service Sanitation Certificate.

Chicago restaurant elevating the experience of food & drink. Perfecting the Pairing!- Raised 100% all start-up capital of $1.475 million.- Hired and managed the builder, general contractor, architect and designer forbuild-out of space.- Worked with famed designer Karen Herold of Studio K Creative (formerly of 555)and facilitated the entire design process of the restaurant.- Worked with marketing and design firms Grip Design & Tom, Dick & Harry onname creation, branding, menu and web design, collateral and guestsexperience.- Worked with renowned Executive Chef Michael Taus (formerly of Charlie Trotter) inkitchen design and menu selection.- Created a comprehensive beverage program of wine, beer and cocktails focusedon pairings for every dish on the menu.- Hired and trained staff of over 35 employees including all front of house andback of house employees.- Oversaw all day-to-day operations including P&L, accounting, marketing, guestrelations, scheduling, menu tastings, beverage program, pairings, training and reservations.

Just Grapes was founded in Chicago as a wine retailer, wine education and corporate event center in 2004 and added wine consulting services in 2015.- Managed all facets of B2C retail sales, operations, marketing, buying, corporate event and online sales with 30+ employees and 4000 sq. ft. of retail and event space.- Directed passion for wine education and aptitude for wine sales to start and grow wine retail sales and corporate event business with annual revenue of $1.5 million and 35% annual growth rate.- Successfully developed and marketed corporate event business to surpass targeted goals, generating revenue exceeding $600k.- Grew extensive portfolio of corporate clients: Harris Bank, PepsiCo, Starbucks, Zurich, Accenture, Cosmopolitan Magazine, GE, Google, Jones Lang LaSalle, Kraft, and PricewaterhouseCoopers (PwC).- Drove all social media campaigns – grew customer email list to 16,000, 1,800 Twitter followers, and 1,000 Facebook fans. Maintain 4 out 5 star ratings on Google and Yelp.- Conducted over 500 corporate, consumer, restaurant, and distributor courses on wines of the US, France, Australia, Italy… and other topics, such as, “The Art of Navigating the Wine List” and “Does Price Matter?” - First in the US to introduce revolutionary self-serve Enomatic Tasting Station, allowing customers to try before they buy and allowing employees the opportunity to calibrate their recommendations with customer’s palates. - Led all marketing strategies and promotions: Savvy Savers, Savvy Sip Tips, Savvy Sommelier, and frequent email wine recommendations.- Partnered with the University of Chicago Booth School of Business as a case study to help students acquire knowledge on the ins and outs of operating a business and scaling it.

Rochester, New York, Us

Constellation Brands produces some of the world's most iconic beer, wine and spirits brands. - Performed at start-up of division of CWUS – now the world’s leading premium wine company with a global portfolio of wines. Participated in business development matters.- Oversaw division consisting of 15 Midwest states – responsible for developing annual collaborative business plans, periodic tactical business plans, and partnering with field sales managers. Monitored YTD progress, team and distributor performance, and responded accordingly.- Developed critical relationships with top sellers – grew accounts by 175% and increased distributor shipments by 240%.- Managed all new product launches: pricing, inventory, execution strategy, tracking, and measurement.- Successfully negotiated, designed, and executed a regional promotional plan.

Purchase, New York, Us

Kobrand imports and markets a distinguished portfolio of hand-selected brands representing virtually every major wine region of the world and its most iconic specialty spirits- Increased on-premise distribution to top Zagat rated restaurants by 130%, increased depletions by 190%, and grew by-the-glass placements top key accounts. Closely monitored accounts of top 20 high profile restaurants. - Developed an education program for distributor representatives, restaurant staff, and consumers.- Managed pricing and promotional integrity of all brands within the portfolio.

Fulton, Ca, Us

- From KJ University, relocated to Chicago to oversee and facilitate smooth transition with new distributor. - Successfully completed negotiations, trained sales reps, and maintained direct contact with key accounts in division – accounts grew by 60% and depletions by 110%.- Conducted retail tasting, restaurant staff training, and attended multiple trade show events. - Implemented statewide distribution and training program for all Olive Garden restaurants in the Midwest.