Doug Haslam

Doug Haslam Email and Phone Number

Senior Communications Leader | Content Strategy & Media Relations | Transforming Visibility into Measurable Business Impact | PRSA Board Member | 17x Pan-Mass Challenge Rider 🚲 @ Regan Communications
Newton, MA, US
About Doug Haslam

Award-winning communications leader with deep expertise in media relations, content strategy and agency leadership, built on a journalism foundation. Delivers transformative outcomes for organizations ranging from startups to global enterprises across tech, health and life sciences, finance, and travel industries. Elevates company profiles while achieving measurable business results: surpassed lead generation and agency new business goals, secured thousands of media placements across top-tier outlets, increased organic web traffic, and boosted content engagement on websites and social media. Excels in both agency and in-house settings.LEADERSHIP: Recognized industry leader and active board member for PRSA Boston and PRSA Northeast District. Served as sought-after conference speaker at leading events such as BlogWorld, PRSA, Integrated Marketing Summit, and AMA. Led PR teams of up to 10 people for 8 clients simultaneously. Secured up to 30 percent of agency new business clients.MEDIA RELATIONS: Directed media relations programs for 100+ clients, securing thousands of press placements. Tripled media coverage within one quarter for Bullhorn, including a Newsweek cover story and placements in Fortune and The Boston Globe. Generated top-tier business coverage in 30+ outlets for life sciences company SIGA during a global health crisis, including The New York Times, Reuters, and The Wall Street Journal. CONTENT STRATEGY: Developed strategic content plans for web and social media, increased reach via improved search results, and created thousands of pieces for on-site, social media, and external media placement to raise online profile for dozens of companies. Surpassed customer acquisition goal with 150+ new admissions in a year for Beach House Center for Recovery when opening a new treatment center.Outside of work, I support causes that matter to me, such as the Pan-Mass Challenge, where I have raised over $170,000 for cancer research.

Doug Haslam's Current Company Details
Regan Communications

Regan Communications

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Senior Communications Leader | Content Strategy & Media Relations | Transforming Visibility into Measurable Business Impact | PRSA Board Member | 17x Pan-Mass Challenge Rider 🚲
Newton, MA, US
Website:
regancomm.com
Employees:
87
Doug Haslam Work Experience Details
  • Regan Communications
    Regan Communications
    Newton, Ma, Us
  • Regan Communications
    Account Director
    Regan Communications 2024 - Present
    Boston, Ma, Us
  • Public Relations Society Of America (Prsa)
    Prsa Boston Chapter Board Of Directors
    Public Relations Society Of America (Prsa) 2013 - Present
    New York, Ny, Us
    President-Elect for the Boston Chapter for 2021President for 2022Board member from 2013-2016, 2020-presentBoard of Directors, Secretly for PRSA Northeast District, 2023-present
  • Red Lorry Yellow Lorry
    Account Director
    Red Lorry Yellow Lorry 2022 - 2023
    London, Gb
    Directed media relations programs as strategic member of senior leadership team in tech-focused international public relations agency, covering artificial intelligence, cloud computing, digital transformation, and security:- Clients: Simplr, LeverX, CloudReach/Eviden, ValTech, Imprivata- Operated as primary client contact for 5-8 clients at one time, managing teams of 3-8 junior colleagues- Retained client that was considering eliminating its PR program by securing a top-tier case study placement- Authored and edited more than 20 thought leadership articles for clients- Placed top-tier technology article for AI client despite lack of major product news
  • Berry & Company Public Relations
    Vice President
    Berry & Company Public Relations 2022 - 2022
    New York, Ny, Us
    Led teams and client strategy at agency focusing on pharmaceutical/life sciences industry:- Clients: SIGA, Amphista, Vericel, Zymeworks, Enzo Labs- Led client’s crisis communications effort during an international health emergency, while managing cross-sector coordination with government and NGO stakeholders; secured 30+ top-tier placements, including The New York Times, The Wall Street Journal, Reuters, and Politico- Secured more than 20 top-tier health placements in U.S. and Europe for stealth-mode pharmaceutical company with no developed product
  • Knb Communications
    Account Director
    Knb Communications 2020 - 2021
    Stamford, Ct, Us
    Ran client programs and developed teams at healthcare technology public relations and marketing agency:- Clients: Ciox, Lexis/Nexis, Modern Vascular, B-Medical Systems, Fulcrum Technologies- Successfully secured local coverage in six markets for clinic openings, including television stories, newspaper articles, and magazine features- Planned and managed thought leadership webinars, from content to promotional materials to outreach to over 500 potential attendees- Planned, placed, and edited 36+ thought leadership pieces in health industry press
  • Bullhorn
    Senior Media Relations Manager
    Bullhorn 2019 - 2020
    Boston, Ma, Us
    Owned complete public relations program for leading SaaS company in the staffing industry: - Tripled media coverage in the first full quarter- Secured regular business coverage, including a Newsweek cover story and placements in Fortune, The Boston Globe- Managed external agency to ensure constant EMEA and APAC coverage- Established cross-department collaboration initiative to ensure alignment of content and business goals
  • Stone Temple Consulting
    Senior Consultant
    Stone Temple Consulting 2014 - 2019
    Framingham, Massachusetts, Us
    Directed teams and client programs at SEO and content marketing consultancy:- Clients: OnDeck, Beach House Center for Recovery, Cisco Systems, KimKim- Orchestrated web site development, social media program, and content program from scratch for newly-opened drug and alcohol recovery center, exceeding customer acquisition goals within 6 months- Developed and led teams of 2-10 colleagues- Created hundreds of pieces of content, including keyword and topic planning, writing, editing and multimedia production, and external placement on top-tier websites
  • Voce Communications, A Porter Novelli Company
    Client Strategy And Services, Voce Connect
    Voce Communications, A Porter Novelli Company 2010 - 2014
    San Jose, Ca, Us
    Managed client programs and developed teams for social media practice in major agency: - Clients: CVS Caremark (Healthcare), Monster Worldwide (careers/recruiting) Yahoo! (corporate and content) - Designed and created analytics reports to measure the effectiveness of social media programs, showing the success of content initiatives and social media engagement- Planned in-person events including new product launches for Sony Playstation and Monster, drawing in industry influencers and more than 100 attendees- Created video and social media content for typeface design event for Monotype hosted by Conde Nast in New York
  • Shift Communications
    Account Director
    Shift Communications 2008 - 2009
    Boston, Massachusetts, Us
    Led account teams from agency pitch to program planning to execution in diverse areas such as: media, branded communities, consumer-facing social networks, online content and mobile technologies- Clients: Christian Science Monitor, Sony, Powered Inc., BrazenCareerist.com, BookofOdds.com- Represented agency as speaker at conferences, including Integrated Marketing Summit and BlogWorld Expo- Organized and directed internal task force on social media, including training, materials and client support - Brought in new business, as much as 50% of team revenues at any one time (more than $215,000 for 2009)
  • Topaz Partners
    Account Director
    Topaz Partners 2005 - 2008
    Led account teams in diverse technology areas such as: networking/storage/data center, mobile applications, social networking and marketing software- Clients: Prospero Technologies/Mzinga, Adesso Systems, Broadcom, Podcast Ready- Brought in new business, representing as much as 20% of total agency revenues at any one time- Co-lead of pioneering social media program Buzz Media and Online Communications- Blogger for Tech PR Gems; founding producer and host of Probecast podcast
  • Sage Research
    Marketing Manager
    Sage Research 2002 - 2005
    - Secured constant trade press coverage in networking, telecommunications and business publications- Created all marketing materials: press releases, sales collateral and marketing communications- Generated sales leads through marketing programs, leading with proprietary research content- Maintained web site, including updating existing site content and adding new content- Authored white papers and other research material; plan and execute weekly Sage Market Pulse newsletter
  • Salary.Com
    Public Relations Manager
    Salary.Com 2001 - 2001
    Waltham, Massachusetts, Us
    - Secured high-profile coverage for company in human resources industry publications. Outreach resulted in placements reaching an estimated 750,000 people over a five-month period, including Human Resource Executive, HR Magazine, and The Riley Guide- Planned and executed industry analyst outreach program. Increased rate of meetings secured by 100%.- Wrote and edited news and features for career-related online content.
  • Schwartz Communications
    Senior Account Executive
    Schwartz Communications 1998 - 2001
    - Secured coverage for high-tech and medical technology clients in business press and broadcast media- Planned and executed public relations campaigns, including launches of Be Free, Inc., Gamesville, Inc. and Salary.com- Built and maintained client relationships and worked with clients to realize media relations and communications goals
  • Wbur
    Producer
    Wbur Jun 1997 - Oct 1998
    Boston, Ma, Us
    - Wrote, produced and edited Only A Game, National Public Radio's one-hour sports magazine program, winner of the Associated Press Award for Best Sports Program- Developed story ideas, hired reporters, edited copy and prepared features for broadcast- Edited all show scripts and wrote copy for program host- Secure high profile interviews, including baseball stars Bill Lee and Yogi Berra and basketball star Oscar Robertson
  • Emerson College
    Adjunct Professor
    Emerson College 1997 - 1998
    Boston, Ma, Us
    - Developed curriculum for and teach 4-credit college course on audio recording techniques and theory, including operating recording console, mixing, and using ProTools digital audio workstation
  • Monitor Radio
    Producer-Director
    Monitor Radio Jun 1994 - Jun 1997
    Boston, Us
    - Directed and produced live daily world news radio program. Oversaw completion of all elements - Selected all audio elements, and direct in-studio host and engineer- Secured guests, developed story ideas, wrote and edited scripts- World news coverage included Yugoslavia civil war, Middle East, Zaire, U.S. presidential elections

Doug Haslam Skills

Blogging Social Media Media Relations Content Strategy Public Relations Press Releases Social Media Marketing Marketing Communications Marketing Integrated Marketing New Media Social Networking Crisis Communications Corporate Communications Digital Marketing Google Analytics Strategy Digital Media Media Analysis Public Speaking Newsletters Facebook Copy Editing Strategic Communications Cision Internal Communications Editorial Online Marketing Radio Editing Seo Digital Strategy Brand Development Advertising B2b Publishing Copywriting Start Ups Content Development Online Advertising Social Media Measurement Community Management Message Development Web Analytics Dark Comedy Search Engine Optimization Email Marketing Wordpress Content Marketing

Doug Haslam Education Details

  • Emerson College
    Emerson College
    Mass Communications

Frequently Asked Questions about Doug Haslam

What company does Doug Haslam work for?

Doug Haslam works for Regan Communications

What is Doug Haslam's role at the current company?

Doug Haslam's current role is Senior Communications Leader | Content Strategy & Media Relations | Transforming Visibility into Measurable Business Impact | PRSA Board Member | 17x Pan-Mass Challenge Rider 🚲.

What is Doug Haslam's email address?

Doug Haslam's email address is dh****@****ple.com

What is Doug Haslam's direct phone number?

Doug Haslam's direct phone number is +185763*****

What schools did Doug Haslam attend?

Doug Haslam attended Emerson College.

What are some of Doug Haslam's interests?

Doug Haslam has interest in Social Media, Internet, Technology, Public Relations.

What skills is Doug Haslam known for?

Doug Haslam has skills like Blogging, Social Media, Media Relations, Content Strategy, Public Relations, Press Releases, Social Media Marketing, Marketing Communications, Marketing, Integrated Marketing, New Media, Social Networking.

Who are Doug Haslam's colleagues?

Doug Haslam's colleagues are Asmaa Saeed, Jean Ebot, Sandrine Sebag, Julie Kahn, Mackenzie Zambo, Elizabeth Fragala, Brett Phillips.

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