Danielle Martin Email & Phone Number

New York, Ny, Us

New York, Ny, Us

United States

• Teaching and mentoring UX/UI students in their UX Design course at Upright Education, partnering with universities and colleges to deliver higher-education-quality education.• Ensuring student success and lesson quality through close collaboration with instructors and teaching assistants.

New York, United States

Freelance projects with a variety of different businesses and products to conduct user interviews and tests, design audits, competitive analysis, and more, to deliver data and recommendations for the end user.Some highlights:Martian Pets (Product Designer)• Leading efforts in research and design, working alongside client in creating a new business.• Conducting competitive analysis and building sitemaps and user flows.• Sketching and designing wireframes, mockups, prototypes, and branding.Zentilly Lace & More (Product Designer)• Redesign information architecture of website via closed card sorting.• Redesign website UI to increase traffic, align with credibility of services, and increase user engagement on Facebook community page.General Assembly• Senior UX Researcher - Collaborated with in-house UX Researcher to discover and define pain points and growth opportunities for internal software as a service (SaaS) platform.• Service Designer & Project Manager - Worked with cross-functional teams, led researchers to identify customer pain points, and presented recommendations to clients and stakeholders to improve student disability support.Code and Theory (Sr. User Researcher)• Led moderated preference and concept tests, synthesized testing data, and delivered insights and recommendations to Fortune 500 clients in finance, health, and tech sectors.TAILORU Collective (Sr. UX Researcher)• Lead usability tests for Lode AR’s alpha iOS application, a high-end AR fashion experience where users can interact with virtual storefronts and try on clothes virtually using AR technology.• Designed new CMS for item tracking, sales, purchases, and donations for Collekt., an art collection and sales digital service.• Audited Browngrotta Arts and The Grotta House websites based on Abby’s Heuristics, with primary focuses on accessibility and credibility.CUUP (UX Researcher)• Conducted a design audit based on heuristics of responsive website and new quiz feature.

Laid off February 2024• Taught and mentored UX/UI students in the advanced half of their course at Chegg Skills.• Ensured student success and lesson quality through close collaboration with instructors.• Collaborated with Careers team to create, plan, and execute workshops and hackathons for alumni.• Developed and updated curriculum alongside Careers and Instructional Design teams.

New York, New York, United States

Laid off September 2022• Conducted user interviews and competitive research to recommend new internal company operations.• Identified primary user of mortgage loan underwriter CMS, and uncovered their pain points, behaviors, needs, and goals through market and user research.• Collaborated with designers to design new mortgage loan application service and underwriter AI chatbot.

Lead User Experience Design Instructor, Nov 2021 - Apr 2022, Contract• Led instruction in User Experience Design and User Interface Design.• Lectured and led activities around research methods, design process, usability testing, visual design principles, and accessibility and inclusion in tech and design.• Mentored students through course work, projects, and their career shifts to UX Design.• Updated lecture material to align with the industry.• Managed instructional associates in cohort and administrative operations.UX Design Instructional Associate, Dec 2019 - Apr 2021, Full-Time• Mentored and supported students in full and part-time UX Design courses, as well as Workshops.• Collaborated with lead UX Design instructors in the 2020 redesign of the UX Design Immersive curriculum.• Redesigned information architecture of internal knowledge management, task flows, and file structure through card-sorting and tree testing.• Researched, recruited, and interviewed candidates for the full-time UX Design course’s capstone projects.Service Designer and Project Manager, June 2020—April 2021• Conducted user research on staff responsibilities and experiences of sourcing clients for student projects with a north star goal of improving internal processes of the UX Education department.• Presented and delivered personas, journey maps, task flows, and redesigns of the information architecture, organization, documentations, and guidelines of client sourcing process.• Hired, managed, and led a team of service designers and UX researchers to survey and interview student- and consumer-facing staff as well as students and consumers about their experiences around ADHD in the classroom and their work.• Presented research findings, data, deliverables, and recommendations to internal UX Education department to immediately start implementing support and accommodation changes to better support students and faculty with ADHD.

Plymouth, Massachusetts, United States

• Designed informational graphics for social media.• Designed graphics for social media and print for merchandise.• Referred to existing data and marine biologists for accurate and informative portrayals of plastic impact and whale anatomy.

Westfield, Massachusetts, United States

• Designed and produced marketing campaigns containing posters, flyers, banners, and digital advertisements for the university's Diversity and Inclusion Department.• Partnered with the Diversity and Inclusion Department, Urban Education Program, Multimedia Club, and Photography Club to design marketing campaigns for upcoming events, ceremonies, news, and programs within the university.

Bachelor Of Arts - Ba, Art/Art Studies, General

Activities and Societies: Photography Club (President, Treasurer), Department of Diversity and Inclusion (Graphic Design Intern), Graphic.

Certificate, Ux Design