David Wallace

David Wallace Email and Phone Number

Privacy Engineer @ Walgreens
Chicago, IL, US
David Wallace's Location
Chicago, Illinois, United States, United States
David Wallace's Contact Details

David Wallace personal email

About David Wallace

At Walgreens for over two and a half years, my role as Platform Activation Manager revolves around leveraging digital analytics to deliver actionable business metrics and insights. The focus is on constructing a robust measurement framework for our retail media network and activating data-driven customer personalization through the marketing funnel.Collaborating closely with cross-functional teams, our work has enabled the segmentation and activation of customer personas for optimized A/B testing strategies. By integrating advanced analytics tools like Adobe Launch and Audience Manager, enhancing the value proposition of our retail media network.

David Wallace's Current Company Details
Walgreens

Walgreens

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Privacy Engineer
Chicago, IL, US
Website:
walgreens.com
Employees:
87938
David Wallace Work Experience Details
  • Walgreens
    Privacy Engineer
    Walgreens
    Chicago, Il, Us
    View
  • Walgreens
    Platform Activation Manager
    Walgreens Feb 2022 - Present
    Chicago, Illinois, United States
    - Implementation and maintenance of digital analytics and marketing technologies with a focus on delivering business metrics & other insights- Built measurement framework for retail media network in collaboration with product owners and data science teams- Activation of emerging AI solutions for data, measurement and customer personalization through the marketing funnel- Segment and activate customer personas for personalization and A/B Testing strategies- Cross functional work between legal counsel, marketing strategists, executive leadership, product owners, engineering, third parties, et al.- Adobe Launch (Tag Management Platform), Adobe Analytics (Web Analytics), Adobe Audience Manager (Data Management Platform)
    View

David Wallace Skills

Customer Service Digital Media Social Media Marketing Marketing Strategy Time Management Communication Community Outreach Twitter Management Teamwork Market Research Design Sales Digital Marketing Marketing Communications Public Speaking Public Relations Data Analysis Newsletters Writing Strategic Communications Online Advertising Leadership Media Planning Crisis Communications Advertising Blogging Display Advertising Media Relations Video Editing Marketing Web Development Search Engine Marketing Pay Per Click Conversion Optimization Brand Awareness Campaign Management Google Analytics Google Adwords Google Data Studio Doubleclick Digital Conversion Marketing Analytics Native Advertising Advertising Operations Paid Media Ad Serving Entrepreneurship Doubleclick For Publishers Social Media Social Media Consulting Research Press Releases

Frequently Asked Questions about David Wallace

What company does David Wallace work for?

David Wallace works for Walgreens

What is David Wallace's role at the current company?

David Wallace's current role is Privacy Engineer.

What is David Wallace's email address?

David Wallace's email address is da****@****amp.com

What are some of David Wallace's interests?

David Wallace has interest in Economic Empowerment, Civil Rights And Social Action, Politics, Poverty Alleviation, Human Rights.

What skills is David Wallace known for?

David Wallace has skills like Customer Service, Digital Media, Social Media Marketing, Marketing Strategy, Time Management, Communication, Community Outreach, Twitter, Management, Teamwork, Market Research, Design.

Who are David Wallace's colleagues?

David Wallace's colleagues are Todd Van Wiel, Tamar Quinones, Bernadette Munoz-Saborrido, Dara Sam, Donna Nelligan, Eric Cardona, Timothy Peterson.

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