• Proactively monitoring campaign performance to ensure the book of business is healthy with opportunity for incremental• Investigating campaign related concerns including campaign under-deliveries, poor performance, data discrepancies (impression, click, conversion, etc.), fraud and brand safety, site tag implementation, creative issues, integrations with various third-party systems• Providing technical insight and support for complex site tag setup, goal recommendations, trade-offs when considering performance, delivery, and viewability, modeling recommendations and standard methodologies, creative setup, and campaign setup recommendations• Acting as a pivotal resource for platform support for both internal and external stakeholders, troubleshooting and resolving any technical issues encountered• Responding to and, when necessary, amplifying issues in a timely manner, communicating effectively between our Sales, Product, and Engineering teams, consistently striving for a satisfactory resolution• Providing excellent customer support through internal and external client communication channels• Helping customers align the right products to achieve their goals using deep understanding of product offerings

• Executed operational requests including Media Plan Set-up, Campaign Set-up, Creative Trafficking, Site-list management• Ensured all media plans and campaigns are set-up properly, accurately, and are the best quality to service our clients• Developed a keen understanding of internal Insertion Order terms & policies as well as campaign and product offerings• Provided excellent customer support for both internal and external stakeholders• Maintained a high level of quality with minimal error against timely SLA’s

• Traffic both programmatic and owned & operated digital advertising campaigns utilizing first and third party data• Organize and process assets used for campaigns including creative, pixels, copy, links, etc.• Optimize campaign performance based on client KPI's and current industry standards• Maintain up-to-date delivery and performance metrics to ensure campaigns are on pace to deliver in full and up to or exceeding expectations• Review eCPM's on programmatic campaigns to ensure full delivery based on spend and adjust if necessary• Create and adjust Digital campaign plan (incorporating programmatic and/or owned and operated assets) based on budget provided, CNA, and Client/AE feedback• Provide Excel spreadsheets or Powerpoint presentations with detailed reporting metrics according to client KPI's post-campaign using campaign performance reporting along with Google Analytics website data• Design or edit creative assets using Adobe Photoshop or Adobe Audition• Test universal pixel and static pixel installation on client sites, assisting with troubleshooting• Coordinate creation of campaign channels controlled by outside platforms• Ensure consistent delivery of display and audio stream campaigns on owned and operated platforms• Provide impression to AE's forecasting on owned & operated properties• Train AE's on Digital processes and best practices to help them feel confident when speaking to clients• Created Excel Spreadsheet utilized by Team to track daily and overall impression and spend pacing on programmatic campaigns

• Coordinate with clients in the creation of advertising campaigns including display advertising, advertorial posts, and email blasts• Manage client relationships to ensure successful partnership• Create, maintain, and provide post run reports for display ad campaigns using Google Ad Manager• Modernized performance reports provided to premium clients using Wordpress, Google Drive, and Google Data Studio• Conceive and execute marketing and lead generation campaigns• Design and generate display ads using Adobe Photoshop

• Create orders in DFP and successfully tested them as server side ad insertions • Set up ad inventory and taxonomy for OTT platform• Update and Maintain ad performance tracking and revenue report• Generate and Maintain Ad Tags for multiple stations and station groups • Ad operations point of contact for outside vendors

• Fill, Verify, and Deliver daily broadcast schedule for MHz1 and MHz Worldview• Control database of promo spots, interstitial spots, and program media ID's• Manage record and uplink schedules for broadcasts• Maintain series and episode information for MHz Choice streaming service• Provide customer support to MHz Choice subscribers

• Manage creation of national merchant promotions for web and email distribution• Audit contracts to ensure accuracy of promotion details• Communicate with merchant about production process • Collaborate with sales and creative teams with regard to merchant assets and requests• Train new National Production Coordinators• Predicted performance based on concept and past performance

• Create commercial spot reports utilizing Broadway Traffic and Google Drive

• Maintain traffic instructions for television and internet campaigns• Enter and edit orders using DoubleClick for Publishers and Wide Orbit Traffic• Manag production of television and internet sponsorship elements• Maintain manual creation of commercial logs for multiple stations utilizing Excel• Collaborate with management to identify and cultivate new sources of revenue

• Insert, Organize, and Edit on-air graphics for television programming• Coordinate multiple camera and talent movements• Provide administrative support to news producers and production staff