Eddy Falcon Email & Phone Number

Fort Lauderdale, Fl, Us

Florida, United States

•Develops and implements comprehensive social media marketing plans aligned with our overall marketing objectives•Manages and oversees social media channels for the official Flex Seal and Phil Swift accounts•Creates compelling and shareable content that resonates with our target audience, driving engagement, and fostering brand awareness•Monitors social media trends, platform updates, and emerging technologies to continuously improve our social media strategies and stay ahead of the curve•Leverages data analytics and insights to measure the performance of social media campaigns, track KPIs, and optimize content for maximum impact•Collaborates with cross-functional teams, including content creators, designers, and customer support, to ensure a consistent brand voice and seamless online customer experience•Leads a talented Social Media Team with a proven track record of delivering exceptional results•Stays informed about industry trends, best practices, and new opportunities to keep our social media marketing efforts fresh and effective

•Filmed and edited content for the official Flex Seal and Phil Swift TikTok and Instagram accounts•Created social media strategy for YouTube, TikTok, and Instagram•Led Creative Team brainstorming sessions•Pitched new ideas and campaigns to Creative Director•Formulated content distribution strategy with Digital Marketing Team•Discussed social media trends and current events with the Digital Marketing Team•Created and maintained social media content calendars•Researched viral videos and trending topics•Wrote copy and helped select thumbnails for vertical platforms•Wrote and edited pre-production scripts and storyboards•Coordinated content shoots with directors and producers•Reviewed Creative Team's ideas for future content possibilities•Collaborated with PR Team on influencer partnerships•Reimagined previously posted content to align with current trends•Analyzed YouTube data to improve future video performance•Maintained a consistent brand voice for the official Flex Seal and Phil Swift social media accounts•Talent (as needed) for Flex Seal commercials, voiceovers, and digital media content

•Developed new projects and campaigns for the Event Marketing Department•Trained Event Contractors and Brand Ambassadors on brand voice, product knowledge, and customer service•Worked closely with Graphics Team to design artwork for physical assets•Designed event layouts and customer journey maps for Flex Seal activation booths•Sourced props, games, and inflatables for live events•Communicated with Operations Team for product shipments, merchandise, and warehouse storage•Scouted locations for future events•Studied consumer behavior to improve dwell time

•Created daily schedules and goals for Event Contractors•Coached Brand Ambassadors at events to maximize customer engagement•Created daily schedules and goals for Event Contractors•Coordinated team travel to and from venues•Shared product knowledge and tips with event-goers •Managed set-up and breakdown teams for all events•Trained event contractors in customer service, brand voice, and product knowledge

•Traveled throughout the US, activating at various events for the Flex Seal Brand•Educated and informed consumers about The Flex Seal Family of Products•Gave product samples to consumers and answered product questions•Created and set up games for attendees to play and win prizes•MC for Flex Seal Booth, attracting customers to visit our live experience•Responsible for set up and break down of our live indoor and outdoor experiences•Helped manage brand ambassadors

Brand Ambassador for The Flex Seal Family of Products. Traveled to various events with the company to help raise awareness of the Flex Seal brand. Performed live demonstrations to showcase the strength and effectiveness of our products. Gave out samples, and educated consumers about our line of products.