Thomas Egli Email & Phone Number

Berne, Switzerland

Bern, Schweiz

Bern, Schweiz

Bern, Schweiz

Bern, Schweiz

Most companies know their market, the competition, the needs of their clients and the relevant developments. If information is missing, there are many ways to close information gaps.However, many find it difficult to grasp and visualize complexity, create transparency and ultimately a clear basis for discussion and decision-making.And this is where simple.strategy comes in and helps to get to the point:- With pragmatic, yet goal-oriented processes and methods- With the structuring and visual preparation of complexity- With constructive and solution-oriented inputs from a neutral outside view- With selective support for the implementationDifferent to the classic consulting approach, simple.strategy focuses on the inclusion of existing know-how and key people as well as the use of collective intelligence in the company. The result is reduced coaching tailored to specific needs.Based on the experience from over 200 consulting projects, a comprehensive understanding of numerous industries and a good sense for trends and innovations, I will accompany you on your projects. Regardless of whether this are company or division strategies, thought leader topics and ecosystems or in the development of concrete concepts for different areas.

Zürich

We, at Reflection Marketing help you navigate the complex marketing challenges of today and tomorrow.Our approach is always to provide you with the perspective of your target groups, giving you more competitive advantage and focus on what really matters. Pragmatic, integrated and implementable, we design solutions that work for you and your team. We help you achieve more Marketing Excellence. Reflection Marketing is a MCH Group Company.My role at Reflection Marketing as Head Business Development gives me the opportunity to work on a big variety of clients across many different industries. We work for the biggest companies in Switzerland and also for a wide range of national and international organizers and associations. Beside my own projects I am in charge for the coordination of our team of consultatns. Additional responsibilities include:- Sales and acquisition- Marketing initiatives- Development of services and products- Controlling and optimization of internal processes - Identification of business potential

Wallisellen | Zürich

Wallisellen | Zürich

Wallisellen | Zürich

Dagmersellen

JT International AG, is an operating division of Japan Tobacco International., handling the production, marketing and sales of the group's cigarette brands on the Swiss market. It sells Camel, Winston, Benson & Hedges and several other brands. In the role of the trade marketing manager I was in charge for: - Planning, coordination and development of product launches in trade (e.g. sales folders, account presentation, road shows)- Planning, coordination and development of new concepts for alternative sales channels- Providing strategic input in terms of accounts, period and quantities for product promotions (such as limited edition packs and price offers) based on analysis of own products and competition- Monitoring and controlling the execution of product promotions- Development of specific promotions for the independent trade and implementation of programs

Dagmersellen

In the role of the trade marketing manager I was in charge for: - Performing analysis for and preperation of different presentations for the strategic development such as brand reviews and annual presentation- Full responsibility for the brand Camel Natural Flavor including budget- Leading of an associate- Ensuring conceptualisation, development, realisation and controlling of consumer promotions with different communication channels such as ATL, internet, 1-2-1, direct marketing and trade- Planning and realisation of product promotion including development of packaging, monitoring of production and development of trade material

Dagmersellen

In the role of the trade marketing manager I was in charge for: - Planning, coordinating, developing and producing trade materials, merchandising materials for the on-trade area and special materials (event material, co-branded materials)- Planning and developing promotional measures for trade customers- Assuming responsibility for communication initiatives for the 1-2-1 Horeca and POP area as well as direct marketing- Updating the website (www.winston.ch) as well as analysis and reporting- Providing support to the Winston brand manager in creating, planning and implementing customer promotions- Launching new products and limited edition packs- Creating, planning and implementing internal and external event and event series- Budget maintenance and controlling, incl. forecasting and financial statements

Dagmersellen

Master Of Science In Business Administration, Marketing, 5.2

Bachelor Of Sience In Business Administration, Bwl