Elizabeth Webb Email & Phone Number

Chicago, Il, Us

San Francisco, California, Us

• Lead Linqia’s TikTok Creative Exchange partnership, managing end-to-end influencer campaigns with $30K–$80K budgets across diverse verticals (Non-profit, EdTech, Fashion, CPG—Food, Furniture & Home) completed within 15–25 business days.• Secure niche creators (60%+ diversity) by reworking sourcing strategies and optimizing negotiations to maximize ROI and allow for added-value content.• Analyze data for 15 campaigns to develop and present actionable insights, highlighting campaign wins, key learnings, and opportunities to drive future strategies and client engagement.• Mentor 2 junior team members on best practices and support team growth through frameworks and ongoing L+D sessions.• Developed a cause-focused case study highlighting past campaign successes, generating $78K in new business.• Redesigned kickoff decks to enhance collaboration, optimize campaign strategies, and secure $30K in upsells through proposing additional creative opportunities.• Revamped creator briefs to improve clarity and foster creativity, resulting in innovative strategies aligned with micro and macro trends.• Drove Linqia’s compliance policy for the updated FTC guidelines through in-depth competitor analysis, legal research, and 16 team interviews, enhancing compliance and aligning with industry standards.

San Francisco, California, Us

• Executed 30+ end-to-end campaigns, managing 5–17 creators per activation. Sourced diverse talent (20%+ diversity) via Linqia’s Resonate platform, owned creator communications, and monitored live content to ensure exceptional results.• Optimized 350+ concepts and 1000+ pieces of content to ensure high quality, routing edits to creators as needed and aligning materials with campaign goals like brand awareness and conversions.

• Generated over 400 unique designs using Procreate, Canva, and Adobe Creative Suite, achieving sales of 300 designs in one year.• Increased product visibility by 50% through strategic SEO optimization and targeted social media marketing on TikTok, Instagram, and Pinterest.

Bloomington, Indiana, Us

• Managed grades for 600+ students and coordinated class logistics, updating the syllabus each semester and developing four multiple-choice exams to align with class objectives and evaluate student progress.• Integrated new software into the curriculum and transitioned the course to 100% online during COVID-19, adapting teaching methods for a virtual format.• Delivered personalized tutoring to 180 students per semester while supporting the broader class through hosting bi-semester study sessions and crafting practice exams.

• Builded rapport through conversation to establish regular customers' business• Memorized over 50 alcoholic drinks while continuing to expand my knowledge of recipes• Up sold drinks to increase sales by 40% and achieve nightly sales of $1500 on average• Regularly served up to 10 tables of customers at a fast pace to ensure satisfaction

Indianapolis, Indiana, Us

• Marketed weekly events and promotions via social media to over 1500 people to increase sales and attendance• Provided bottle service to 2 tables per night to create a VIP experience for the guest and upsell services by 30% on average

• Participated in 40+ client and vendor meetings alongside the business owner, gaining hands-on experience in planning and executing events for up to 400 attendees.• Provided on-site support at nine weddings, ensuring flawless execution by managing details, assisting guests, and addressing last-minute needs for the bride, groom, and business owner.

• Assisted the head server with important tasks, such as delegating responsibilities during the room preparation, serving as a point of contact for the event coordinator or bride and groom, cutting the wedding cake, and leading special events of the ceremony• Utilized Banquet Event Orders to double-check the event room for the correct setup, as well as for reference throughout the night

Brentwood, Tn, Us

• Cultivated relationships to maintain a positive relationship with alumni and the university• Produced over 25 marketing pieces using Canva, Adobe Photoshop, and Pasted to promote the organization and publicize events• Curated over 75 Instagram posts and stories using Adobe Lightroom to create a consistent theme• Volunteered at philanthropy events, including Strike Out Arthritis! and Nightmare on Nojo, raising over $8000 for the Arthritis Foundation

Cincinnati, Ohio, Us

• Completed proper Starbucks training and learned how to craft iced/hot espresso drinks, Frappucinos, smoothies, and teas according to Starbucks’ recipes• Provided high quality, personalized customer service to each guest through effective and positive communication• Cleaned the espresso machine, microwave, and dishes in order to ensure a clean and healthy environment