Eric B. Email & Phone Number

Las Vegas, Nevada Area

Created marketing material that helped to expand membership from 1,500 members to almost 30,000 members in five years for the American marketsCreated a brand exposure to millions of new members and candidates on a global scaleCreated brand identity for the American markets for multiple platforms including mobile, print, video, web & social mediasCollaborated, conceptualized, developed and designed all marketing media, campaigns, graphics, email marketing and video for all platformsDeveloped potential concepts and tested ideas within the membership marketAnalyze membership market utilizing data collection tools and surveysCollaborated with marketing staff to develop and design new tools to attract new potential membership candidates and marketsCollaborated ideas with marketing staff on how to apply effective tools across all demographic marketsConceived, develop & design new campaigns to attract specific demographic marketsDeveloped and designed interactive tools for marketing specific events and specific incentive tripsDeveloped and designed training tools on all platforms for company membershipWorked with vendors to find affordable solutions for printing needs and applications

Las Vegas, Nevada Area

Designed all activations/signage/promotional marketing material on property Applied agency branding to all activations for in and out of market pieces whether local, regional, or nationalCreated property pieces and helped to concieve and consult on new branding strategiesImplemented major branding for much of the high end entertainment branding for The Mirage Worked with outside vendors and printing vendors to setup purchase requistionsResearched and collaborated with vendors to figure out the best solutions for implementing marketing materialWorked with the marketing team for best direction of implemented signage and promotional piecesDesigned and maintained digital and social media graphics for The Mirage’s social network associations Designed and created digital signage for all digital implementations on and off property

Ne Minneapolis

Conceived and developed ideas for marketing and promoting newly themed eventsDesigned promotional pieces for weekly events Developed marketing and promotional material videos with multi-media work to engage with clienteleDeveloped and created work was used to gain more exposure to the clientele allowing for a higher patron visitationCreated material based off of customer feedback to enhance the experiece and overall atmosphere

Burnsville, Mn

Designed all marketing material for the regional areaCreated work that utilized designs of the current ad campaigns distributed through Pepsi CorporateCollaborated with Pepsi marketing staff to conceive and create material from the national branding best utilized for the regional areaCollaborated with sales staff on best implementation for marketing materialConverted system for Pepsi Cola Beverage to work at a corporate level standard for PepsiCreated internal pieces for the use of charitable events for the regional area

Bachelors Arts, Communications, 3.2 Gpa

Activities and Societies: Ad Federation

Bachelor'S Arts, Fine Arts, 2.8 Gpa

Activities and Societies: Ad Fed Midwest RegionFine Artist & Graphic Designer

Associate'S Degree, Printing & Publishing, 2.8 Gpa