At ServiceNow I have the privilege to work in a global function dedicated to unlocking greater impact & efficacy for scaled marketing programs, and to bring emerging programs to scale.I have massive cross-functional exposure among digital functions, spanning both brand and demand campaign strategy, planning, activation and operations; digital experiences, data science and analytics, adtech and martech; product and solutions, community, training & certifications, partner marketing, industry & ABM; content, localization, and creative.My efforts with stakeholders have driven greater impact from campaigns by making data clearer and more accessible, making processes faster, easier, and less costly, and bringing potent solutions to scale across the globe. I am a partner to anyone who seeks scale, process improvement & efficiency, horizon walking and innovation.

- Manage a portfolio of strategic technology clients (Salesforce, Tableau, Rackspace, Samsung, Snowflake) with total media budget in excess of $50MM annually.- Position Jellyfish products to solve client's business challenges and drive revenue growth.- Develop relationship KPI with the goal of long-term growth and partnership.- Interface with senior and executive stakeholders.- Direct internal resources to achieve P&L targets and team satisfaction.- Mentor and train junior colleagues within the client management practice.- Build innovative departmental tools and processes to improve workflow and quality of life.- Cultivate internal culture and wellbeing through Mental Health Awareness as well as volunteer initiatives.

Nurture positive, collaborative working relationships with clients through regular communication, exemplary client services and continual expectation managementAct as the custodian of client records, information and instructionsTake ownership of client needs/requests and ensuring they are facilitated through to completion within the required timeframe.Manage and monitor the production and presentation of client facing reports, studies and presentations to Jellyfish brand standardsMaintain an in depth understanding of Jellyfish's marketplace, with particular emphasis on communicating all new and emerging initiatives to clientsDemonstrate measurable success through the achievement of set KPIs such as account turnover and profitability, campaign management, report generation/analysis and overall service.

Pepperjam acquired Digital Net Agency in November 2015.• Manage a portfolio of four accounts, which total about $3mm in ad spend.• Audit colleagues’ accounts and provide recommendations.• Assist in training interns and associates on search best practices.• Collaborate on training decks and POV statements, as needed.• Pitch strategy, betas, forecasts, and enable cross-selling initiatives.

Had the absolute pleasure of working with a high performance team for a small company that was acquired by Pepperjam. Assisted and managed paid search, display, and social programs for local and national e-commerce brands and lead generation clients. • Earned several increases in responsibility as team membership and dynamic shifted.• Participated in cross-selling initiatives with current clients.• Attended weekly client calls and often joined sales pitches with prospective clients.• Helped to train and coach interns and colleagues on search best practices.• Assisted with day to day account strategy, management, research, development & reporting. • Directed and executed the restructure of all accounts on the paid media team.

Coordinates creative request workflow for paid search copy and keyword. • Claimed ownership of keyword negatives offering and drove team quality assurance.• Independently steward relationship with Kohl's and Microsoft account teams.• Manage project workflow, with request volume ranging from 500-1000 projects per month.• Edit and coach for a team of 40+ remote freelancers.• Collaborate with search operations managers, account managers, and offshore analyststo maximize the quality of deliverables.• Assist the maintenance and enforcement of existing team processes and best practices,as well as researching, developing, and testing new processes and tools.

Wrote paid search copy and sitelinks for clients in a variety of industry verticals.• Suggested process optimizations that would cut turnaround time by 50%.• Consistently beat project deadlines.• Worked on high-value clients like Microsoft and Cabela’s.• Balanced copy and keyword project workload remotely.

Completed a wide array of keyword tasks, including developing keywords and negatives, analyzing search query reports, and creating/refreshing campaign structures.• Participated in every available training to build skills and responsibilities.• Ranked at the top of the team for efficiency and projects/units completed.• Selected to join the Quality Assurance team to edit the work of colleagues.

Updated digital and print publications with event information. • Responsible for coordinating with musicians to gather materials and publicize their acts. • Kept a current tap list on various digital sources for beer advocates. • Reviewed metrics from social check-in apps like Foursquare, and worked toward improving turnout for events and daily operations.

Recruited and screened participants for research investigating conflict in close relationships. Scheduled appointments and administered research protocol. Managed a small team of other research assistants. Collaborated with faculty to ensure accurate data retrieval and adherence to IRB standards.

Maintained and organized the animal lab for class and individual student research. Assisted in running alcohol/caffeine experiments for roughly two semesters. Responsible for around two dozen Sprague-Dawley rats at a time. Performed clerical work as a teacher's aid in addition to lab duties.