Ellen Bauer Email & Phone Number

North Palm Beach, Fl, Us

Palm Beach Gardens, Florida, United States

As Head of Regional Marketing, I lead the development and execution of comprehensive regional marketing strategies, ensuring alignment with global initiatives and company objectives. My role encompasses multi-channel campaign execution, event management, channel marketing, and revenue-driven programs. With over 20 years of experience in global and regional marketing roles, I excel in building and leading diverse teams, leveraging my expertise in B2C and B2B branding, digital marketing, and strategic planning to drive brand visibility, engagement, and measurable business outcomes. I am excited to continue working with an amazing team and to take on this new and exciting role!

Palm Beach Gardens, Florida, United States

As a marketing consultant for ABB E-mobility, I was enlisted by the CMO to spearhead critical initiatives, ranging from the strategic overhaul of Marketing & Communications structures to planning departmental budgets for 2024 and executing strategic events such as CES 2024. Over time, my contributions expanded to encompass broader responsibilities within Regional Marketing. Recognizing my dedication and impact, I was offered the opportunity to transition into a permanent role as Head of Regional Marketing, overseeing Marketing across both North America and Europe.

Palm Beach Country Florida

Expert marketing consultant with over 25 years of experience in crafting and executing data-driven marketing strategies. Proven track record of increasing sales and brand recognition through innovative tactics and strategic planning. Passionate about helping businesses achieve sustainable growth and exceeding client expectations.

Palm Beach Gardens, Florida, United States

Dedicated career break to provide full-time end-of-life care for my elderly father. Embraced this role with the same commitment and purpose as in my professional career, ensuring compassionate and comprehensive support during this critical time.

West Palm Beach, Florida Area

As the Executive Leader, I steered the overall business operations of this high-growth local business. Most notably, I was able to mitigate the impacts of the pandemic on a very new business and ultimately sell that business in 2022.

Greater Chicago Area

As the Marketing leader for a $1B global SaaS company, I was responsible for developing and restructuring a best-in-class global marketing team. I launched the HERE brand and led the marketing stream for a comprehensive go-to-market transformation initiative to close a $107M pipeline gap. When thinking about my experience at HERE, a Steve Wozniak quote comes to mind “Wherever smart people work, doors are unlocked”

Greater Chicago Area

I led a team of product marketing professionals focused on transitioning from a data only portfolio to location-based software and solution offerings. Bringing this vision into reality was anything but straightforward, but working with this group made it possible; we transformed the company's business along with us!

Greater Chicago Area

NAVTEQ was a technology company who developed digital maps, traffic and location data for navigation and location-based platforms in North America, Europe and Asia. I started as a Product Manager in 1997 and was promoted to multiple roles in Product Marketing, Marketing, Research, Operations and Strategy.DIRECTOR, CORPORATE MARKETING (2007-2011)DIRECTOR, PRODUCT MARKETING (2004-2007)RESEARCH DIRECTOR, ADVANCED CONTENT ENGINEERING LAB (2003-2004)DIRECTOR, LOGISTICS & PLANNING, DIGITAL MAPPING OPERATIONS (2002-2003)SENIOR MANAGER, STRATEGIC INITIATIVES (1999-2002)PRODUCT MANAGER (1997-1999)Named on 10 Patents: 7739044, 7487041, 7421341, 7561959, 7266447, 8155882, 8019537, 7912638, 7149626, 7248966

Greater Chicago Area

Greater Chicago Area

West Palm Beach, Florida Area

Mba, Marketing, Honor: Beta Gamma Sigma

Bachelor'S Degree, Business/Managerial Economics