WUKA is the British inventor of the category Period Pants and N1 in UK.Head of E-commerce, Paid Media Channels (PPC, Paid Social, Affiliate, Retargeting) and SEO.Responsible for the Paid Media Budget for UK, EU and US Markets.www.wuka.co.uk - www.wukawear.de - www.wukawear.fr - www.wukawear.ch - www.wukawear.com

Head of Ecommerce & Growth at INKD (www.getitinkd) | London, UK-INKD is Diageo's exclusive partner on innovative personalisation of the manufaturer's spirits. - Revenue’s growth 150% year over year for three years.-Responsible for all SEO activities from keyword research to SEO audits of on-site optimisation for the website. -Technical website analysis, competitive/keyword research, and link analysis to drive rankings and organic visits-Implementation of changes to the website's architecture, content, linking and other factors to improve SEO performance- Responsible for Google Ads & Shopping campaigns-Trading Strategy: product assets, product page content/UX, price strategy, product stock, P&L-Optimisation of UX via A/B testing -Managed the website’s migration to release of a new e-commerce platform (Shopify)-Responsible for the production and automation of regular performance KPI reports for the CEO and founder Key achievements:-Exponential revenue growth -2018-2019 vs year ago:16x sales increase vs 2017+43% average order value-Customer journey re-design with record-breaking results:+3pts conversion rate-69pts bounce rate+1.8pts Google Ads CTR-Organic ranking enhancement: 1st page position on Google SERP for 95% of products, within a highly competitive market: Ciroc brand's website, Tesco, Sainsbury's, Asda, Lidl, Whisky Exchange, Amazon, among others

Tutor and coordinator of the dissertation: “Amazon Patent "Clothing On-Demand": a new supply chain model in the fashion industry”. Hochschule Niederrhein. Faculty of Textile and Clothing Technology.

Fashion Online Retailer-Build, manage and execute all SEO activities from keyword research to SEO audits of onsite optimisation-Managed the website’s migration to release of a new e-commerce platform (Magento) and blog magazine (Wordpress)-Perform technical site analysis (sitemap, robot.txt, Screaming Frog, Deepcrawl), competitive/keyword research (SemRush, MOZ, ahrefs), link analysis and spams.-Perform category products analysis-Implement changes to website architecture, content, linking and other factors to improve SEO performance-Monitor organic KPIs and produce periodical reports for the CEO and founder-Responsible for planning, executing and managing SEM activities.-Manage a team of SEO for the E-commerce platform-Manage a team of journalists dedicated to the creation of content of the magazine. -Manage the Newsletters & Triggered emails -Manage the Social & Google Ads plus Re-targeting

Virtual Men's Style Assistant iOS App

Mens Ties online shop. Men’s style book author.

Fashion social network.