The Edge Magazine is Elon University's student-run lifestyle magazine. The areas of interest include fashion, features, style, and beauty & wellness.- Write weekly articles for the online magazine about fashion topics.

- Responsible for the Delta Beta Chapter prevention plan.- Oversees the officer of social risk management liaison chair.- Monitors social media and in charge of reaching out to members who are not representing themselves or the membership well.- Ensures our chapter's goals for risk management are met.

Social Media Marketing- Create, on average, 80 social posts for client content calendars in different industries (ie: hospitality, technology, saas, construction, B2B, nonprofit, and healthcare) - Optimize content for best SEO practices- Stylize and formulate monthly content calendars for clients for ease of use- Perform hashtag research based on volume, relevancy, and engagement metrics in order to maximize social media presence- Stay up to date on industry research to drive engagement- Design graphics for clients to use for special holidays, giveaways/contests, etc.- Engage daily on Instagram, Twitter, Facebook, and LinkedIn- Work in Facebook Ads Manager, Sprout Social, and Canva- Knowledge in paid social media- Update content team on the current social media trends - Post content for clients based on optimal send times and client industry- Conduct social competitor analysis for clientsContent Marketing- Write blog posts, banner ad copy, landing pages, and taglines to achieve an integrated marketing strategy.- Research client's industries to ensure relevant content is being generated - Curate content for various clients relating to their specific industry- Perform new client research with onboarding content clients to prepare them for digital marketing strategiesEmail Marketing- Design emails that drive users to open the email and click through it- Come up with email content and design templates using platform builders- Brainstorm effective subject lines to generate clicks- Work with MailChimp campaigns and audiences- Research email subject lines to increase open and click rates

Social Media Marketing - Stylize and formulate monthly content calendars for clients using B2B and B2C - Perform hashtag research based on volume, relevancy, and engagement metrics in order to maximize social media presence - Stay up to date on industry research to drive engagement - Design graphics for clients to use for special holidays, giveaways/contests, etc.- Engage daily on Instagram, Twitter, Facebook, and LinkedIn - Work in Facebook Ads Manager, Sprout Social, and Canva- Knowledge in paid social media Content Marketing - Write blog posts, banner ad copy, landing pages, and taglines to achieve an integrated marketing strategy.- Curate content for various clients relating to their specific industryEmail Marketing - Ability to create an email that drives users to open the email and click through it- Come up with email content and design templates using platform builders - Brainstorm effective subject lines to generate clicks - Experience with MailChimp

- Assess the effectiveness of social media content and produce media evaluation reports.- Support and advise account teams in social media strategy.- Analyze campaign performance and research results. - Support SEO strategies by understanding keyword priorities and how they integrate into content marketing plans.- Monitor and evaluate social media results in coordination with client goals and benchmarks.- Conduct qualitative and quantitative research, such as questionnaires, surveys, focus groups, and interviews appropriate to pre-defined client criteria.- Summarize and finalize data and results at the end of the semester

Public Relations Chairperson is responsible for:- Managing the social media accounts (Instagram, Facebook, VSCO, Tumblr) and curating content for the purpose of raising awareness and attracting membership to our sorority. - Visually branding the chapter’s characteristic spirit and culture by reaching our audience through different platforms.- Strengthen relations among current members, prospective members, and alumni through updates and highlights to social media accounts.