Emma Archbold Email & Phone Number

Greater Minneapolis-St. Paul Area

• Serve as a liaison for product development and creative division on numerous projects • Develop and manage vendor partnerships through creating and presenting integrated proposals • Implemented National pack out program throughout the Midwest which led to a 1.2 million increase in sales • Provide new product solutions and worked closely with 19 different accounts on custom product development

Greater Minneapolis-St. Paul Area

• Corporate trainer in product knowledge both internally and externally • Facilitated national retail events

Greater Minneapolis-St. Paul Area

• Assisted with in store merchandising displays • Collaborated with internal stakeholders in development of national store openings • Serviced and internally managed 211 stores in WI, MN, NE and IA which consisted of 8 different high end specialty retail grocery store chains

Greater New York City Area

• Assistant to the Vice President of Sales, supported sales team and trained new internal office employees

Eden Prairie

• Provided marketing team with recommendations on innovative emerging media platforms, technologies, and best practices; created internal editorial calendars and content for alignment of brands with brand voice• Worked closely with Marketing Manager, produced integrated media campaigns with local magazines, online review sites (Yelp, Google Places, City Pages), and commerce platforms (Groupon, Living Social); campaign generated over $3 million in new annual revenue• Spearheaded social media strategy and execution and drove re- branding business initiatives for a national professional portrait corporation• Created social media content and cultivated brand identity daily for three unique company brands across multiple online media channels; increased Facebook “likes” by 20% year over year for Flash, Flash Digital Portraits and Cilento Photography brands

• Evaluate and document over 150 financial gifts from individual donors and foundations. Generate and analyze monthly giving reports for board and management review.

• Planned and coordinated engagements for local and national accounts including Palm USA, Duane Reade, and USA Network• Designed weekly presentations analyzing effectiveness of promotions and brand awareness for both team members and clients

• Incorporated new identity and implemented social media accounts (Facebook, Twitter, Flickr and Youtube) to encourage revenue growth and brand awareness• Developed outreach campaign to a younger demographic by directly contacting metro area schools. Created database of promotional outlets that catered to specific musical genres

• Interned with the visual merchandising team, as well as took on the role of the credit coach.

• Reported to Regional Vice President, developed techniquesto increase store credit card appications and to streamline application processing; reduced application processing time by 30% over three months• Directed implementation of new credit card application procedures in Midwest region; trained store sales team members on use of procedures

Bs Vis, Visualization

Activities and Societies: Student representative for the advisory committee within the Bachelor of Science in Visualization.

Bs, Mass Communications