Eric Goodman Email & Phone Number

One Manhattan West, 395 Ninth Avenue

Creative Services Department

E-Commerce, IT Management, Art Direction • Manage the company’s information technology needs: firewall, SPAM, virus protection and software solution implementations (vendor management, training, and post-implementation technical support).• Design website marketing collateral for 300+ new products featuring high-end photography to increase primary and supplementary product sales by 20% in year 1.• Integrate social media into Tonner’s websites; track user messaging to assess end-user product feedback. Develop recommendations (as needed) to ownership to make adjustments in marketing collateral to enhance customer perception of the product line.• Lead a multi-disciplinary team to develop new product ideas for existing licenses and propose new products and licenses for new movies, celebrities, and pop culture trends.• Reengineered the Wilde Imagination website; incorporated social media, greater functionality, and interfaced the site with NetSuite to ensure back-end financial functionality.Career Highlight: The New Website Project - The New TonnerDoll.comSituation:Tonner used 3 websites (ERP, Product Catalog, and Inventory Management) to manage the lifecycle of its products. This was inefficient and expensive. I was assigned to lead the project of combining the functionality of the 3 websites into one. Actions:As the project leader, I identified the website’s functionality requirements, confirmed the project’s deliverables, and developed the project plan. I assembled a multi-function project team, selected an IT vendor partner, and began the implementation process. As leader, I provided direction and quality control to the IT vendor partner (site configuration/construction through UAT) and project team to ensure all deliverables and milestones were met. Results:The project was finished on-time and within budget. One cutting-edge, cloud-based website that combined the functionality of the 3 websites into one was built enabling 2 websites to be retired.

Congers, Ny

• Received two promotions during my tenure at Wizard Entertainment.• Successfully managed projects and delegated work to designers and freelancers. • Collaborated with multiple departments while designing Wizard Entertainment’s magazines, on-line store, website, advertisements, promotional materials, and a broad range of materials for Wizard’s convention line of business.• Design and layout from initial concept through final production of features and departments for Wizard’s four monthly publications: Wizard, ToyFare, Anime Insider, and InQuest.• Managed a team of designers, ensuring current trends and design styles are incorporated in all materials produced. • Detail-oriented designer with excellent interpersonal and teaming skills• Represented company at national conventions and trade shows.• Proficient in multiple computer programs and a strong ability to troubleshoot and resolve computer related problems.• Ability to meet strict deadlines in a fast paced and highly creative environment.

• Collaborated with artists and licensees in developing product and graphic materials to incorporate fashion and design trends into new product development.• Designed unique Style Guides and Art Programs for kids and teens.• Designed packaging for brands such as Batman and Superman, created packaging and branding style guides for licensees.• Hired freelance artists and mentored internal graphic arts staff.

• Instrumental in increasing sales for contracted licensees by creating innovative style guides and managing product development.• Served as primary contact for domestic and international licensees for various licensed product categories.• Managed all phases of product development from concept to final production.• Created and produced booths and showrooms for Toy Fair, Licensing Show and other trade conventions.• Worked closely with Sales Department to create sales materials and source new vendors.• Directed the activities of a staff of graphic artists.

• Designed packaging, logos, Toy Fair showroom signage and catalogs for the toy industry.• Managed projects from initial concept and comps through film and final production. • Served as full-service design firm for several large toy companies.

• Designed/produced catalogs, letterhead, brochures, direct mail and presentation folders.

• Created layouts and designs for books in the architecture and design industries.

Bachelor Of Arts, Advertising Design

Activities and Societies: Member of the University of Maryland Intramural Hockey League

Certificate Program, Web Design And Development