Collaborate with the GM of Enterprise Sales in setting and driving organizational vision and operational strategy.Translate strategy into actionable goals for performance and growth, helping to implement organization-wide goal setting, performance management, and annual operating planning. Oversee operations for $3B annual revenue operation with 1,600 employeesEnsure effective recruiting, onboarding, and professional development, with a focus on building a highly inclusive culture ensuring team members thrive and organizational outcomes are met - org size 25

Collaborate with the GM of Enterprise Sales in setting and driving organizational vision and operational strategy.Translate strategy into actionable goals for performance and growth, helping to implement organization-wide goal setting, performance management, and annual operating planning. Oversee operations for $3B annual revenue operation with 1,600 employeesEnsure effective recruiting, onboarding, and professional development, with a focus on building a highly inclusive culture ensuring team members thrive and organizational outcomes are met - org size 25

Manage Strategy and Operations for Enterprise Sales in US and Canada responsible for over $2.4B in annual revenue. Act as C.O.O. for two Executive Vice Presidents of Sales responsible for managing the distribution channel for our customers within the Fortune 2,000 Companies in the US and Canada. • Develop customer segmentation Go-To-Market strategies for annual Fiscal planning.• Create and deploy resourcing models to optimize on go to market design• Create and utilize dashboards/reports to drive accountability, revenue tracking, and analyze deficits to course correct Sales coverage model.• Manage a team of 4, split by strategy segment• Coordinate cross functional execution of account executive/ company alignment in Salesforce Apps.

Manage annual go to market strategy for two Salesforce National Sales Segments. Act as C.O.O. and strategy partner to Senior Vice President of Sales in two divisions, Enterprise Strategic Segment consisting of Fortune 100 Companies and a separate division comprised of subsidiaries of Fortune 1,000 Companies in the US and Canada. • Develop customer segmentation Go-To-Market strategies for annual Fiscal planning.• Create and deploy resourcing models to optimize on go to market design• Create and utilize dashboards/reports to drive accountability, revenue tracking, and analyze deficits to course correct Sales coverage model.• Directly manage a team of 2, split by strategy segment• Coordinate cross functional execution of account executive/ company alignment in Salesforce Apps.

Develop and manage annual go to market strategy for Salesforce Enterprise Commercial Sales. Act as C.O.O. and strategy partner to Senior Vice President of Sales in our division, comprised of subsidiaries of Fortune 500 Companies in the US and Canada. Responsible for calculating, creating and managing territory assignments throughout the year. • Develop and utilize dashboards/reports to create accountability, revenue tracking, and analyze deficits to course correct Sales coverage model.• Coordinate cross functional execution of account executive/ company alignment in Salesforce Apps.

Developed Channel and end-customer price creation for Apple International Markets. Managed various lines of hardware business including Mac, Apple TV, and iPod and was responsible for packaging detailed pricing recommendation complete with units, revenue and margin expectations. Which required understanding of complex tax structures, unique duties & fees, and incorporating pricing elasticity of demand. In addition, solely responsible for pricing all products in Brazil and managing the business as a pseudo stand alone P&L. Acted as team lead working cross-functionally with Sales, Finance, Supply Demand Management, Operations, and Product Marketing. Additional responsibilities included:• Developed innovative comprehensive model in excel to demonstrate P&L impact with FX sensitivity, pricing elasticity, demand, labor impact, and channel optimization to provide on the spot “what-if” scenarios to calculate impact to units, revenue and margin• Provide guidance, feedback and leadership on various continuous improvement system enhancements from concept, design, UAT and into production. SAP, Odyssey, in-house proprietary financial software• Managed four Finance rotation employees on various projects and received exemplary feedback from 360 review on ability to motivate, empower and drive results on time

Within our broader channel strategy team, I managed dealer market performance programs including:• Volume Discount and Pay for Performance programs (incentive matrix based on predetermined success factors)• Liaison to Enterprise Market Research for Market Share and Turf Potential management in North America• Champion for channel partner engagement in technology strategy collection and audit processes • North America and Australia liaison with Customer and Product Support for New Model Qualification process to enable dealer readiness requirements for integrated solutions (John Deere technology tools and services)

Worked directly with our channel partners to develop actionable sales and marketing plans while providing asset and machine management guidance to help optimize their business plans. Territory consisted of 19 Dealerships spread throughout Nebraska, Colorado, Utah, Arizona, and Southern California. Territory responsible for over $180M of annual sales.

Generated market insights through customer interviews, market research, and third party ideation to ascertain customer requirements, and define and translate those needs into potential market opportunities. Utilized a variety of tools, techniques, and methodologies to understand market forces and competitive positioning for potential new opportunity development and water integration into broader John Deere offerings. Responsible for coordinating and presenting data and findings to broader Global Strategic Marketing group including Director level management.

Consolidated pricing methodologies between three company acquisitions and helped develop one global pricing strategy. Responsible for maintaining channel partners pricing and discount structure in North America and Australia. Championed SAP implementation for pricing in North and South America and Australia. Developed pricing for new John Deere Water product introductions in alignment with our pricing philosophy and acted as lead to provide direction on pricing related questions globally

Financial Advisor; Licenses held 6- CA, FL, VA, OR63- CA, FL, VA, ORLife, health, property and casualty Insurance CA, VA, ORTeaching individuals and families how to prepare for a secure retirement. Working within the guidelines of their risk tolerance, and market experience to properly create a portfolio of investments including short and long term planning. Retirement, first home buying, college savings plans, and insurance.