President
CurrentLifestory Research provides the world's most successful organizations a powerful competitive edge with a unique expertise in the science and practice of social influence. Headquartered in Newport Beach, Calif., Lifestory Research is a custom marketing research firm dedicated to helping clients evaluate their brand and strengthen their understanding of their customers. The Lifestory Research team has designed and executed qualitative, quantitative and observational solutions while… Show more Lifestory Research provides the world's most successful organizations a powerful competitive edge with a unique expertise in the science and practice of social influence. Headquartered in Newport Beach, Calif., Lifestory Research is a custom marketing research firm dedicated to helping clients evaluate their brand and strengthen their understanding of their customers. The Lifestory Research team has designed and executed qualitative, quantitative and observational solutions while adhering to a client-focused ethic built on being easy to work with and delivering best-in-class insight. The company’s core competency is measuring attitudes and behaviors to accurately explain and predict bottom line impact of a client's actions. Offerings include market entry studies, segmentation studies, product development studies, branding studies, customer satisfaction and employee satisfaction research, pricing strategy and advertising studies. Lifestory’s client base spans private education, real estate, energy, financial services, medical providers and not-for-profit organizations. Show less