Eric Sun Email & Phone Number

Beijing, Cn

Primarily responsible for market positioning, GTM strategy, internal and external training, and competitive analysis of commercial client products as well as AI PC.

Beijing

As PMM (Product Marketing Manager) of Surface, I am business owner of commercial Surface in China, major role is to define business strategy & product readiness & marketing activities & drive sales/channel across all segments in Microsoft China.• Consistently grew revenue with 100%+ budget attainment• Expand channel coverage by 20% YoY and established 1st commercial e-tailer channels• Leading 10+ new products launch actives and GTM strategies, manage supply demand and product… Show more As PMM (Product Marketing Manager) of Surface, I am business owner of commercial Surface in China, major role is to define business strategy & product readiness & marketing activities & drive sales/channel across all segments in Microsoft China.• Consistently grew revenue with 100%+ budget attainment• Expand channel coverage by 20% YoY and established 1st commercial e-tailer channels• Leading 10+ new products launch actives and GTM strategies, manage supply demand and product transitions•Landing several specific post sales programs in China to significantly improve key accounts' CPE Show less

中国 北京市区

In charge of Lenovo High volume server product planning/product definition/product GTM in China region. Products managed by my team includes:High volume server (ThinkServer+System x)/Option/IPDC customized servers.•Deeply involved into IBM x86 server migration program, Lenovo server business reach China marketing No.1 player after merging•Work with sales and end-to-end team to optimize products and E2E process to land largest Lenovo server deal in Alibaba, as one of key team member… Show more In charge of Lenovo High volume server product planning/product definition/product GTM in China region. Products managed by my team includes:High volume server (ThinkServer+System x)/Option/IPDC customized servers.•Deeply involved into IBM x86 server migration program, Lenovo server business reach China marketing No.1 player after merging•Work with sales and end-to-end team to optimize products and E2E process to land largest Lenovo server deal in Alibaba, as one of key team member got special award from chairman of Lenovo Show less

Beijing City, China

In charge of Lenovo ThinkServer product planning/product definition/product go-to-market in China region.Products managed by my team include all Lenovo ThinkServer products and soluitons.

Beijing City, China

Collaborate with cooperate PR team to increase Dell Software Group brand awareness;Demand generation for sales team;Work with global team on product planningIdentify go-to-market strategy in GCRProduct enablement in GCR

Beijing

KACE is a system management software company which was acquired by Dell at Oct 2010,Eric Sun is KACE Greater China brand manager start from Oct 2011. With Eric's great efforts, KACE sucessfully launch in China/HongKong/TaiWan,and has worked hard to drive KACE awareness both internally and externally, as well as drive KACE marketing programs such as field events, webinars, and sales plays.

Beijing City, China

Own PPD (Product Portfolio Document) to address regional specific markets and corporate needs. It should include market TAM analysis, segmentation, target TAM, prioritization, RUM allocation, tailored PG roadmap/product Mix and desired product proposal for quarterly, yearly and 2 years time frame. Interlock with brand and executives to review roadmap, new product concept, MRD, Biz contract and ensure alignment. Seek signoff on key documents prior to POR lock with PG/IBP. Review PG (Product… Show more Own PPD (Product Portfolio Document) to address regional specific markets and corporate needs. It should include market TAM analysis, segmentation, target TAM, prioritization, RUM allocation, tailored PG roadmap/product Mix and desired product proposal for quarterly, yearly and 2 years time frame. Interlock with brand and executives to review roadmap, new product concept, MRD, Biz contract and ensure alignment. Seek signoff on key documents prior to POR lock with PG/IBP. Review PG (Product Group) materials including, product roadmap from LOB point of view, new product concept, MRD, planning phase exist deck, reviewers guides, product briefs. Own feedback consolidation back to PG team. Review IBP materials including, form-factor based roadmap, biz contract, mid-long term volume estimation. Own feedback consolidation back to IBP team. Host Monthly product planning meeting with regional executives. Lead product council for overall product success. Set product strategy for region on all phase of lifecycle (define, launch, sustaining, MLK, transition and EOL ) Consolidate GTM checklist and ensure high quality and on-time GTM activities on both frontend and backend and own weekly product (roadmap ) update Champion the LOB brand/strategy for the region Monitor and understand market data / share and premium opportunities and provide guidance to brand on priority areas. Show less

Beijing

Role: In charge of ThinkCentre M series product planning.(ThinkCentre M series is premium Desktop segment in Lenovo commercial desktop, whole year revenue of it is $500M) Tasks: From 2006,I started to be in charge of ThinkCentre M series product planning with Lenovo Desktop BU transition from Raleigh to Beijing. Based on former IBM Desktop PC's good features, I led team to plan three generation ThinkCentre M series products with introducing several competitiveness key features (Green &… Show more Role: In charge of ThinkCentre M series product planning.(ThinkCentre M series is premium Desktop segment in Lenovo commercial desktop, whole year revenue of it is $500M) Tasks: From 2006,I started to be in charge of ThinkCentre M series product planning with Lenovo Desktop BU transition from Raleigh to Beijing. Based on former IBM Desktop PC's good features, I led team to plan three generation ThinkCentre M series products with introducing several competitiveness key features (Green & Manageability & Security). And I successfully led team to negotiate with vendor on key components cost saving. Therefore ThinkCentre M series mix grew from 30% to 50% with higher revenue in 2008. Achievements: And it help Lenovo global Desktop BU to turn around. Show less

Beijing City, China

Roles: Lenovo's commerical Thin Client PC and Security PC Product planning. Achievements: 1.I planned China first Security PC named KaiTian M400s which is based on security chip (TPM),it enhance Lenovo's leadership in industry and differentia than competitors. 2.I was in charge of Lenovo first Thin Client product named 'WangRui' in 2004.It help Lenovo to enhance product line and achieve 500k volume per year.

Beijing City, China

As system integration senior engineer at Leovo IT141 department

Beijing City, China

Changzhou, Jiangsu, China

As system integration engineer.

Master Of Business Administration (Mba), Marketing

Associate'S Degree, Electrical Engineering And Automation