Eric is a senior analytical consultant and forms an integral part of our advanced analytics team since he joined 15 years ago. Eric manages the in-house online survey system but spends most of his time using advanced statistical analysis to solve complex business challenges for our clients. He has expertise in handling big data set and highly skilled in creating segmentation algorithms based on the merger of client existing data, primary data and secondary data sets across industry. Eric consults to a number of private corporations and government agencies, and regularly holds client workshops showcasing the decision support systems housing our choice modelling simulator.Eric graduated with a Master of Applied Statistics and a Bachelor of Science with a major in statistics from Macquarie University, and has been rewarded with Accredited Statistician status. He has also completed a Diploma of Computer Science to meet the rapidly changing statistical and business environment.Eric is currently enrolled in the AGSM’s MBAX program. He firmly believes in the concept of lifelong learning and is committed to continuously seeking fresh knowledge and developing new skills.