Eric Yap Email & Phone Number

Kuala Lumpur, My

Jakarta, Indonesia

Federal Territory Of Kuala Lumpur, Malaysia

Subang Jaya, Malaysia

- Co-ordinate and work together with ASIA HQ to develop business and go to market strategy.- Develop, implement and execute full year business plan and direction(short term, mid-term and long term plan)- Conduct all relevant monitoring activities in order to generate sets of corrective measures to ensure target achievement- Participated in new product development with working in a global team of professional inside or outside of group level- Analyzing and anticipate future market, product and price trend - Set clear offer positioning perceived value & price, market attractiveness vs ability to win to ensure effectiveness market penetration and increase fast track project conversion- Product presentation to specified group of audience (architect, developer, QS, Consultant and etc..)- Established co-functional team from marketing, sales(various segment), technical, customer service and etc to support new business model and system- Expand new distribution channel to accelerate market penetration- Working close with different building material or different work scope contractor to understand the market need & trend - Sales training to ensure every sales personal(including sales manager) in all segment, specifier & marketing team in all aspect of value proposition for every level of project stakeholder(developer, architect, main-contractor, distributors, sub-contractor and etc..)- Technical training to ensure sufficient and efficient technical support to customer- Implement & execute whole commercialization process into different regionsAchievement : • Successfully launch assigned portfolio into Malaysia market• Successfully influenced local team buy in and involved actively on new business as compare to it traditional business (from resistant attitude).• Successfully develop and expand other business channel and contractor network to accelerate market penetration • Successfully secured project within 2 months after soft launch

Subang Jaya, Malaysia

- Regional sales role- Develop and establish East Coast Region, Melaka & N.Sembilan sales and market- Develop an action plans for effective search new lead.- Implementing and execution of sales and marketing plan.- Product presentation to specified group of audience -architect, developer, QS, Consultant and etc..- Achieves regional sales operational objectives by contributing regional sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing; resolving problems; identifying trends; determining regional sales system improvements; implementing change.- Meets regional sales financial objectives by forecasting requirements- Establishes sales objectives by creating a sales plan and quota for districts in support of national objectives.- Maintains and expands customer base; building and maintaining rapport with key customers; identifying new customer opportunities.- Recommends product lines by identifying new product opportunities, and/or product, and service changes; surveying consumer needs and trends; tracking competitors.- Accomplishes sales and organization mission by completing related results as needed- Ability to make proposal base on different application requirement from different project stakeholderMajor achievementSuccessfully establish and expand distributor network in assigned region to accelerate sales and market coverageSuccessfully expand different trade or distribution network to improve coverage to different level of customer base (retailer, end-user or general contractor) and create market awarenessSuccessfully converted competitors projectImproved regional sales revenue….

Kuala Lumpur, Malaysia