Erica Evans Email & Phone Number

Philadelphia, Pa, Us

As a UI/UX Designer, I focus on creating seamless digital experiences for dealerships and their users. My work includes designing and prototyping intuitive interfaces for online credit applications, pre-qualifications, dealer management systems, and e-contracting platforms. By closely collaborating with cross-functional teams, I ensure that every design enhances usability, meets business goals, and drives improved customer satisfaction. I am dedicated to crafting user-centric solutions that simplify complex processes and deliver meaningful results for both dealerships and end users.

Improve the end-to-end experience of ASI’s search and browse platform ESP+ by conducting usability reviews, identifying UX issues, and proposing design recommendations. Implemented UX strategies that reflected our style guide while keeping our brand identity.Design interfaces that make complex features accessible and user-friendly.Developed user surveys, personas, and insights studies to inform the design process, resulting in a more relevant and contextual user experience.Improved the user onboarding process by creating an interactive journey map, resulting in a 20% decrease in user dropout rate.Collaborated with other designers to maintain a consistent design system across all scrum projects.

Developed and executed social media strategies that increased brand visibility and engagement by 40% within six months.Managed all social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and TikTok, ensuring consistent brand messaging and high-quality content.Conducted regular social media audits and analyzed performance metrics to optimize campaigns and improve ROI.Collaborated with the marketing team to create and implement integrated marketing campaigns that effectively reached target audiences.Monitored industry trends and competitor activities to identify opportunities for growth and innovation.

Master Of Science - Ms, User Experience

Bachelor Of Science - Bs, Computer Science

Associate Of Science - As, Computer And Information Systems Security/Information Assurance