My specialty in marketing is helping companies and people find solutions through digital marketing.In eight years, I've worked with marketplaces, loyalty programs, insurance brokers, education and construction, in both the B2C and B2C markets.I'm a T-shaped marketing professional with experience in:⭐ Marketing campaigns - creating and executing acquisition, retention and cross-sell strategies on various channels such as email marketing, banner, WhatsApp and others. In 2024 alone there were over 50 campaigns with over 1MM impacts⭐ Paid media - planning and executing paid media campaigns on Google Ads and Meta Ads with over 1.4M invested⭐ Digital analytics - understanding user behavior through analysis for data-driven decision-making with the help of SQL, Looker Studio and Google Analytics⭐ Content production - planning and writing optimized blog posts and creating content here and on Instagram @ericadomkt⭐ SEO - collaborating on blog strategy and technical optimizations to boost organic trafficAs a professional, I am:⭐ Organized, I know where each file is on the net and that information you need⭐ Unflappable, you come to me with a problem and I'll give you the solution⭐ Creative, I connect all my marketing knowledge and solve problems⭐ Analytical, I visualize the scenario and see the best solutions with the time available⭐ Collaborative, I share my knowledge and optimize people's time