As a Senior Advisor at Democracy Engine LLC, I partner with our PAC clients to launch digital Direct Giving programs that enable them to raise more funds, faster, and more efficiently for their preferred candidates and committees.So far in the 2024 cycle, our clients have raised over $52 MM in direct to candidate giving, much of that by PACs. We collaborate with our clients to design and implement customized Direct Giving strategies that fit their goals and audiences, whether they are targeting major donors, restricted class, or the general public. We empower them with real-time data and analytics to track and optimize their performance and message testing. Our clients include leading associations and advocacy groups such as the National Association of REALTORS®, the National Retail Federation, No Labels, and AIPAC.