Eric Jackson-Sarkany, Cm Email & Phone Number

Plattsville, On, Ca

Waterloo, On, Ca

- Lead marketing efforts for North America Hospitality & Food Services segments- Develop and execute ABM programming- Collaborate with Digital, Web, Product & Content teams to create campaign assets

- Lead Singer/Songwriter- Rhythm Guitar- Oversee paperwork for distribution, royalties, and copyrights for all original songs- Book gigs and collect payment, distribute payment to band members - Member of Canadian Country Music Association- Debut Album “Grand” - July 2022- Charted #7 on the Canadian Indie Country Countdown

• Increased business income by 75% between Year 1 & 2 of operations• Market to new clients using cold calling, tradeshows, social media and word of mouth• Maintain accurate records and invoicing for clients• Produce, film and edit videos of varying lengths for a variety of markets• Negotiate and collaborate with other professionals to provide complete solutions for customers (photo, video and DJ packages)

Boston, Massachusetts, Us

- Lead Demand Generation, Digital Marketing, and BDR teams- Developed and Implemented an ABM strategy from scratch- Improve search impression share and ad ranking across paid search channels- Implement social strategy that aligns with other campaign goals- Work alongside sales team to identify target account lists- Collaborate closely with brand and content team for brand positioning, VOC, value proposition- Member of the DEI committee- Increased web traffic of target accounts by 300%- Achieved an average of $8 in pipeline for every $1 in ad spend

Kitchener, On, Ca

- Plan, build, and execute marketing strategies and campaigns for the D2L Wave product- Collaborate with the sales team to maximize prospecting efforts and provide support while accounts are nurtured- Testing of various messaging and strategies as the new D2L Wave product enters the market

Kitchener, On, Ca

- Plan, build and execute marketing strategies and campaigns for the North American Higher Education Market- Collaborate with internal stakeholders and third party vendors to maximize the success of marketing tactics- Accelerate the movement of accounts through the marketing and sales funnels with a full ABM strategy

Kitchener, On, Ca

- Develop and Execute Marketing Campaigns for Higher Education in North America.- Collaborate with the Sales & Business Development teams.- Work closely with vendors to deliver campaigns effectively.- Manage budget and work with finance to approve campaigns.- Golden Moose Award Winner (Peer Nominated Award) 2019 Q3

Kitchener, On, Ca

- Top BDR of the Year Award for FY2019 (2018)- BDR Rockstar Award - July & September 2018- Proven track record of hitting quotas monthly, quarterly and annually - Assist with the interviewing of candidates and training of new BDR’s

Kitchener, On, Ca

- Generate over $500,000 in pipeline per quarter- Meet and/or exceed quota on a quarterly basis - Connect & Network with other Education professionals to discuss how D2L can meet their institutional needs- Qualify leads by confirming if D2L is a fit and then connecting those leads to Sales- Nurture leads throughout the Sales Process as needed- Proficient with tools such as; Engagio, Hubspot, Salesforce, Drift and Okta SSO

Framingham, Ma, Us

• Increased copy, print and technology services sales by 14% in 4th quarter of 2017• Host job fairs, complete hiring outreach, conduct interviews and employee orientation• Develop, train and monitor staff of 30 people to ensure targets are met and personal goals are achieved• Maintained a customer satisfaction rate of 80% and higher• Canvas, network, and close new business accounts while managing existing clients• Diagnose, repair customer units, explaining necessary repairs in language equivalent to customers knowledge level• Increased and maintained a minimum of $5,000 in Print & Marketing Services per week over a 6 month period resulting in an increase in department allocated labor

Toronto, Ontario, Ca

• Switched, Directed, Produced and broadcast simulcast international horse racing• Monitored Master Control to ensure smooth video and audio for all communications within Woodbine and its partners• Piloted and created original content for HPItv featuring Woodbine jockeys and drivers

• On call for a variety of shoots including sports & local event coverage• Set up and tear down of equipment, trouble shooting of video gear and live streaming connections• Networking with potential clients while on site at events to drive future business• Cover a variety of Greater Ontario Junior Hockey League (GOJHL) teams and special games such as the annual All-Star Game.

Vancouver, British Columbia, Ca

• Drove 12 million in annual sales while overseeing 5 departments• Developed and coached a staff of 12-16 people• Provided customers with full solution sales to meet all household needs• Organized business sales, including building quotes, organizing special orders & installations• Audited and Maintained excellent inventory health, minimizing shrink.

Toronto, Ontario, Ca

• Produce, shoot & edit breaking news stories around Waterloo Region• Collaborate with journalists & reporters to ensure news accuracy• Fill in on studio camera and audio positions when necessary• Attend on site shoots for community events such as local sports and weather watchers