Trade Marketing Manager, Automotive
CurrentDevelop, implement and maintain all B2B marketing campaigns for Automotive and Bulk Distribution channels in United States and CanadaCollaborate with Product and sales team to design and create and implement product communication materials such as Product Catalogs, Application Charts and Highlight sheetsStrategically plan and execute a diverse range of events from Trade Shows, Motorsports Activations, Pop-ups and VIP Hospitality in a manner that enhances brand image/visibility while working within budgetManage design, sourcing, production and distribution of promotional goods and point of sale material for North America and CanadaDesign, source and manage company event assetsManage third party vendor and B2B distributor relationshipsEffectively manage budgets for Trade Marketing, Promotional materials, sales materials and eventsCollaborate with Brand to create and execute sponsorship and social media strategy