Eric Stein Email & Phone Number

Los Angeles, CA, US

Washington D.C. Metro Area

• Headed licensing sales for Smithsonian Enterprises, a division of the Smithsonian Institute, the largest museum, research, and education complex in the world with 19 museums and the National Zoo and 30 million annual.
• Developed and delivered compelling sales presentations, increasing successful deal closures and exceeding quarterly sales targets consistently.
• Negotiated contract terms with key clients, securing favorable terms and conditions that led to an increase in profit margins for licensed products.
• Identified emerging market trends and capitalized on them, resulting in the successful launch of innovative licensed products that contributed to a growth in market share.

Glendale, CA

• Provided sales and business development consulting services for Zag America, a private firm specializing in kids and family entertainment franchises that develops and produces animated television series.
• Delivered persuasive presentations to potential licensees, contributing to an increase in successful deal closures and expansion of the company's licensing portfolio.
• Negotiated favorable deal parameters and contract terms with key partners, leading to an improvement in profit margins on licensed products.
• Implemented innovative sales tactics and promotional initiatives, resulting in an increase in brand awareness and consumer engagement.

Easton, PA

• Headed licensing sales for Crayola, the world’s largest producer of children’s art and stationery products.
• Developed and executed targeted sales strategies that led to the expansion of Crayola's licensing portfolio, encompassing new product categories and partnerships.
• Created impactful sales presentations and collateral materials, contributing to an improvement in conversion rates during presentations.
• Identified and established strategic alliances with new business partners, increasing market reach and distribution channels for Crayola's licensed products.
• Managed promotional agency activities and negotiations, resulting in the successful execution of high-profile marketing campaigns that generated an increase in brand visibility and consumer engagement.

Santa Monica, CA

• Provided licensing, marketing, and brand management consulting services.
• Produced compelling advertising collateral and sales presentations, improving partner engagement and conversion rates.
• Provided effective sales support and project management services, contributing to the successful execution of key initiatives and campaigns.
• Spearheaded the implementation of innovative strategies and tactics, improving client retention.

• Headed licensing and business development for Skechers Entertainment, the content development and production division of Skechers USA.
• Built a network of international agents, expanding Skechers Entertainment's market reach and facilitating global distribution channels for licensed products.
• Researched and identified properties for acquisition, contributing to the expansion of Skechers footwear offerings and diversification of its licensed footwear portfolio.
• Implemented innovative business development initiatives, resulting in an increase in brand awareness and consumer engagement with Skechers Entertainment's licensed products and properties.

• Headed sales and marketing for Brand Central, a leading, independent brand management company with clients in the entertainment and brand sectors.
• Developed a $160 million licensing program for the Mark Burnett Productions’ series, Are You Smarter Than A 5th Grader?
• Secured a national promotion with Toys R Us that included in-store displays, 25,000 prizes and the cover of the TRU circular with distribution to over 40 million households.
• Sold and negotiated licenses for E! Entertainment, Quincy Jones and Kellogg’s.